How to open a hot grocery store?

Introduction: After the opening of Guangzhou International Food Festival, beef offal has been sought after by the public and has become the first choice for many entrepreneurs. Then how to open a hot grocery store?

The business of a grocery store is usually very stable, with small floor space, low investment and high return.

1. Cooking techniques

(1) Preparing soup base:

1. Spices: ginger slices (or ginger), onion, star anise, fennel, fragrant leaves, tsaoko, licorice, pepper and pepper; 2, sauce: Zhuhou sauce, seafood sauce, sugar, monosodium glutamate, salt;

(2) Cooking steps:

1. Pot preparation: prepare a 25-liter cauldron and put the soup base into the pot; 2. Chopping beef offal: Take 11 kg of semi-finished products and cut them into pieces (according to personal preference, the intestines are about 21cm, and the belly and lungs are cut into strips the size of palm, so as to facilitate cutting them when selling); 4. Cut radish: Wash the radish to be used (1 kg of beef offal with 2-3 kg of radish), peel it, and cut it into one or two sizes for later use; 5. Boil the intestines and tripe: put the intestines and tripe into the pot, add 1.5 kg of water, and cook for 11 minutes after the water boils, then add the beef lungs; 6. Boil beef lungs: After the intestines and stomachs are boiled for 11 minutes, add beef lungs and cook until the water is boiled for 5 minutes; 7, boiled radish: add radish, cook until the water boils, 11 minutes, you can sell. 8. Cut beef offal: cut beef offal on site and sell it; 9, add materials: (1) beef offal: beef intestines and tripe are boiled for more than 31 minutes, and must be picked up for insulation (or sold directly), and cannot be cooked for too long; (2) Cow lung: If it is boiled for more than 1.5 minutes, it must be picked up for heat preservation (or sold directly) and cannot be cooked for too long; (3) Radish: If it is boiled for more than 11 minutes, it must be picked up for heat preservation (or sold directly) and cannot be boiled for too long.

second, the location of the store

1. It is best to choose a section where people must pass or a commercial street

It is best to choose a section where people must pass, and every business district will have a section where people can take a bus. These sections are often good sections for handling beef offal, especially near bus stations and subway stations on these sections. Similarly, the commercial streets that people must visit in the region are the same.

2. Convenient transportation

The transportation in the lot is convenient, and it can be reached by subway, bus and car, which is beneficial to logistics distribution and the patronage of repeat customers.

3. Moderate competition

Although competition is not all bad, excessively fierce competition can easily make the operation of a single store difficult, and the single-point staff will feel very tired, because they have to face great pressure every day. Therefore, it is necessary to know whether there are similar grocery stores in the location, and some need to know how the competitors sell, observe the product taste, packaging, which varieties sell well, which people are buying, how many similar products are there, whether to choose to relocate or think that they have their own characteristics and other advantages to attract more people and occupy a place.

4. Close to places where people gather

such as theaters, commercial streets, parks, entertainment areas, etc. These places can be convenient for customers to enjoy shopping, leisure, entertainment, tourism and other services.

5. The shop should choose low over high.

In order to save time and effort, customers often don't want to go upstairs, so the lower floors of shops often create higher profits than other floors. The value of the shops on the first floor is always the highest, and the selling price and rental price vary greatly with the different floors. Generally, the rent difference between the first floor and the second floor is 2-3 times, and the rent of shops will be 2-5 times worse! Therefore, when choosing a shop, it is safer to choose one or two floors than three or four floors.

6. The adjacent shop at this address matches the style of our store

The style, content, passenger flow and other aspects of the adjacent shop at this address will not conflict with the single store in this system, resulting in disharmony.

7. first choice? Horn? With? Edge?

choose in a commercial street? Horn? With? Edge? The bunk on the bed. ? Jinjiao, silver edge, grass belly? It is a popular secret in business. Shop on the street corner is the first choice, because people gather around the street corner and have to stand for a long time, so the shops on the street corner are prosperous; ? Edge? It refers to the port where people enter at both ends of the street, and it is also the place where passengers who have just entered the commercial street are interested and have time to stay in high density; ? Grass belly? It refers to the middle part, which is obviously inferior to the store management because of the scattered passenger flow, the decline in shopping interest and the lack of physical strength.

3. Sales skills

1. Be attentive

(1) A guest is passing by or observing the product: Hello, what would you like to eat? Try the old Xiguan giblet. It's very authentic. Try the turnip beef offal, freshly baked. There are turnip beef offal, gluten, dried bean curd, kelp and vegetables. Would you like to have a try? Would you like to try the beef offal? There is a place to sit and have a rest.

(2) The guest decides to buy: What kind of soup do you want to drink? The soup of beef offal is more fragrant and the soup of radish is more sweet. Do you want to add gluten or dried tofu? Or add kelp? Gluten/dried bean curd, soft or crisp?

(3) Recommended sauces: What kind of sauces do you want to eat? There are tomato sauce, garlic Chili sauce, and spicy sauce, which is very spicy.

(4) guests pay: thank you, take care. Welcome to visit next time.

2. Try the taste frequently

Try the taste of the soup often, and check whether the beef offal and radish are cooked too soft with a bamboo stick. If beef offal soup is salty, you should add some water; If it is weak, add thick soup and salt in moderation; A small amount of pillar sauce can be added when the color is light; If the soup is too thin, mix it with proper amount of cornstarch and cold water, and thicken it. Radish soup, mainly adjusted by water and salt. Before the business peak (such as 5-7 pm), you should prepare enough soup and add it to the car at any time.

3. Add ingredients frequently

Add beef offal, radishes, etc. as you sell them. Don't add a lot at a time. Keep them in the car for too long, or they will be cooked too soft. Turn over the material often, it looks and feels more neat and fresh. During the peak hours of business, if the fire is turned up properly, the fragrance will float further, and boiling water will make people look more appetizing.

4. Clean frequently

Put the rag in the car, and clean the car, spoon and clip after each sale. Bamboo sticks, bowls and sauces should be arranged neatly.

when you finish your business in the evening, pour out the soup in the heating compartment in time and wash it while it is hot, so as not to leave soup stains or oil stains. Clean the car thoroughly.

IV. Staff management

The grocery store is a career that needs to be emotionally involved and must be done with heart. This requires a very high degree of seriousness for employees.

Now, 8191 is very individual and has its own ideas, and has a strong sense of democracy and freedom. Many people are pure people even without money. People have worldly desires, he is a selfish person first. Can't you use? Selfless? 、? Tolerance? 、? Dedication? 、? Responsibility? 、? Big picture? Such as religious standards to demand them. People come out to work, in the final analysis, for themselves. Therefore, we can't manage them with the ideas of supervisors. Let them work for themselves. Employees should regard him as your partner or business partner. You are a platform provider and a guarantee to reassure him. Then, you have to make him work for himself. Provide security, set standards, guarantee everyone, and compete fairly.

to open a grocery store, you must have such an idea, and contract the grocery store to employees!

V. Cost control

1. Raw material cost

(1) Beef offal cost: 1.5-1.6 yuan per bowl; Radish is estimated to be 1.25 yuan per bowl, paper bowl+bamboo stick: 1.21 yuan, and the electricity charge is about 1.1 yuan

2. Personnel cost

If one person is invited to cook it, it will be calculated as 1511 yuan per month, and if it sells 111 bowls in 51 yuan every day, the cost per bowl will be 1.5 yuan. This person can do other work in the store.

the above total does not exceed 2.5 yuan/bowl.

rice rolls 1.3 yuan/kg, half a catty for one serving, about 1.6-1.7 yuan.

2. Product profit

Radish beef offal: retail every bowl of 5 yuan, Maori 2.5 yuan, with a gross profit margin of 51%

Beef offal juice rice rolls: retail every bowl of 2.5 yuan -3 yuan, with a gross profit of 1-2 yuan;