Current location - Recipe Complete Network - Catering industry - What are the membership card diversion programs?
What are the membership card diversion programs?

Personally, I think you can implement the membership card diversion program, five methods:

Do membership card merchants (to catering industry as an example), there is a situation that there are some members in the zombie state. Here can be five super diversion techniques, all for the membership card, through these methods, activate the old members, attract new members, in order to achieve an increase in customer traffic to the store.

You can send a text message to the customer:

So-and-so honored members, but you have 82 days did not come back (where the number of days is based on the actual number of days guests, and the need to add the name of the merchant, if necessary, you can add the address), to see these really make my heart ache, in the past perhaps our services did not make you satisfied, in today's day, I want to send you a message to say that I am not satisfied. Sent you a message just want to say, let you come back to the rest of the ** yuan service for you to do with all your heart, even after this you are not in the people who become us, in this last time, we will all heart to do a good job, save this wonderful to the end, look forward to your reply.

1Membership privileges of the wonderful

In every month there are members of the benefits, every month there are members of the special dishes (or exclusive services and commodities), through this way both mass text messages to recall the old members, but also allows the old customers to bring the newly arrived customers for membership cards.

2 members of the end of the year privileges of the trick

The end of each year is the catering industry (other industries to analyze their own situation) of the peak consumption period. You can choose to spend money to send calendars, so that the brand can appear in the customer's home, full occupation of friends and family, as well as their children's sight. Play a role in advertising, and the cost is not big.

3 points can do membership card trick

Members can save points every time they come to the store to consume, every consumption of one dollar corresponds to a point. Members pull people, you can also get points, each person to get points 20 points. Through this guide customer membership points will unconsciously increase, and then at the appropriate time can tell, customer points can be used as money, which of course the implied conditions need to be charged, that is, points discount or exchange of small dishes (or services and products).

4 guide old customers to renew the recharge trick

When a customer's membership card balance is less than 100 yuan, then at this time it is necessary to guide members to recharge. The simplest and most effective method of violence is to immediately inform this member, as long as the immediate recharge, the rest of the money can be doubled in the card, that is to say, the balance of the membership card is 80 yuan, the customer immediately recharge, then it will be 80 yuan for nothing.

5 guide the old customers to become partners of the trick

For those who recharge the store recharge a lot of old customers, you can tell them to charge a few thousand, and then every year you can get n% of the dividends and will be written on the wall of shareholders.

Through these super diversion techniques, you can increase the number of customers to the store, increase and members of the sticky, in order to make the profit to continue.