?20_Year_Month_Day-20_Year_Month_Day

? Second, the content of the activities

?1, membership card pre-storage

? For example, say: pre-deposit 5,000 yuan, send the market value of 3,000 yuan of skin care sets or courses, analogous words, that is, save 10,000, send 6,000, in short, the amount of storage should be strong enough to attract users. Using a membership management system allows merchants to better record data in this area, allowing stores to better calculate the amount of revenue.

?2, spike rush

? Such activities are mainly for users who have already purchased the 2660 yuan membership card, through the WeChat end to enter the small program to participate directly in the lottery, the lottery time is October 3, 20_, leaving a certain amount of time for users to consume.

? Customers whose cell phone tail number is 1, add 2 yuan on top of that to get 1 beauty and skin care set designated by our salon.

? Customers whose cell phone number is 2, add $3 on top of that to receive 1 of our designated skincare sets, and so on.

? The purpose of the campaign is not to give gifts, but to let users feel the benefits of the store through these gifts, and to clear a wave of inventory while promoting membership card sales.

?3, with the old to bring new

? Membership users who have purchased more than $20xx worth of membership, as long as they bring a new user during the campaign period, they can get six months of free beauty care, and if the new user recharges a membership card of more than $1,000, then both parties can get a year of beauty care.

? This can effectively increase the probability of secondary consumption of store members and improve store performance.

? Third, the activities of the atmosphere

? Because each year's Mid-Autumn National Day activity planning program salons throughout the year preferential strength is relatively very large once, our salon must take this opportunity to do a lively, red-hot!

? Mid-Autumn Festival, National Day salon pre-publicity is very important, at least half a month or a week in advance of the time period to prepare, send flyers, the use of the Internet or WeChat, QQ and other mobile media in the circle of friends and customers circle a large number of dissemination and so on. Of course, the use of chain store management system to send members SMS, is a way to make marketing more accurate.

? Then during the Mid-Autumn Festival and National Day event planning program, be sure to make more use of network media tools to create momentum and create a scene for their stores.

? The above is about the Mid-Autumn Festival and National Day beauty to do the activities of the relevant content, after detailed planning of the program, but also need employees to have a better implementation of these elements to do, in order to have a better effect of the activities of the staff's own ability to also have an impact on the activities. If there is time, the store can also specialize in holding training activities to improve the store's service capabilities.

? Spring River tide even the sea level, the bright moon on the sea *** tide born. Mid-Autumn Festival along with the footsteps of the hour to us closer, in this osmanthus fragrance, the moon is full of love in the festival, you are not still in the Mid-Autumn Festival for the gift of the doubts hurt? Every year, the Mid-Autumn Festival gift-giving program is a lot of effort, whether it is Mid-Autumn Festival gifts to thank customers, or Mid-Autumn Festival gifts back to the staff gifts, 20xx Mid-Autumn Festival gift-giving program is indeed a laborious operation. The important thing is that when the gift is issued down but it is difficult to make all the people are satisfied. 20xx Mid-Autumn Festival gift program how to do, how to do to spend a small amount of money, do big things? This year, we will give this question to the enterprise gift state gift industry! We in this traditional festival carefully planned a variety of price and characteristics of the Mid-Autumn Festival gift program, must let you do not regret this choice!

? Many people think that the gift is mainly to show appreciation to customers, but also to stabilize and strengthen the excellent contact between the company and customers. Recently, a query flashed, in the gift of business gifts in 47% of the company's response is "effective" or "very effective", the other 39% of the company thought at least "a little effect! ", only 2% of the company thought the gift has no advantage. Customers are our food and clothing father and mother, gifts, of course, can not be without the customer's share!

? A mid-autumn to customers to send what:

? Useful: pens, books, ties, wallets, perfume, lighters, all kinds of rackets, such as the most commonly used, know the customer like, character, to their liking. Customers are relatively easy to accept, and can gradually establish excellent contact.

? Layout type: calendar, fortune cat (similar to the cow, sheep what mascot), "crystal layouts" and so on. Such gifts do not have much useful and economic value, will not leave too deep an image to the customer. Playing a single key time, this kind of gift is still exempt it. Luxury: watches, senior gifts and other such gifts, see the business to hand, this time do not go out to wait for when? However, keep in mind that we must be clear about the customer's "life", otherwise it is a waste of time to send.

? Second, the mid-autumn to the customer how to send gifts:

?1, directly to the customer company to send their own

?2, to the secretary or receptionist on behalf of the transfer (of course, pay attention to the packaging, can not go light Oh)

?3, the gift company (as the same attention to the packaging questions)

?4, about the customer to come out to sit down and send with

?5, hand over to the customer contact Close and assured that the third party to send these methods, according to the value of the gift size, character level, the degree of importance of the work of the general consideration, allocation of the use, there is no very standard practice, in short, a principle: the customer receives a convenient. Also remember, not personally face to face to send, then, after a phone call must be express or implied that this job!

? Third, how to give customers gifts - considerations before giving gifts

? Gift purpose: each gift has a certain purpose, brother gift is to deepen the friendship, father and mother to the child gift is to promote affection, to the customer gift, the purpose is to hope to adhere to and enhance the friendship contact, waiting for the follow-up of the long term collaboration, but the market competition is so fierce under the premise of how to talent to let the customer recognize you and remember that you are a big problem, so the choice of gifts naturally become a big question! Therefore, the choice of gifts naturally becomes a big question, too expensive to send, cheap to take the hand. Therefore, to be unique, not only vulgar and to send a good moral, not too expensive, can not be too cheap, must be able to highlight your heart!

? Fourth, how to give customers gifts - what to send

? According to the consideration of the above elements, the editors recommend the following several gifts, I hope to give the bitter Mid-Autumn gift you bring a few ideas.

? Fifth, the Mid-Autumn Festival to customers to send what

? Useful: on the gift-giving ourselves, we all hope to send out gifts to deepen the image of the customer to arrive at a long time "advertising effect", to send advertising skills to become the first choice to send Pu'er skills tea, you can also characterize the skills of the tea depicting the image and the text, printed with the company LOGO, company name, contact information, Blessings, etc., this move to break the traditional way of gift-giving, completely different from other gifts, both to preserve and tea, the best of both worlds! And most people use to keep appreciation, which in the invisible not only show your company's strength, but also can show your own charm, together can also bring you a year-long "advertising effect", at least 5-10 years! More importantly, it symbolizes your deep friendship, like Pu-erh tea, the longer the year, the more mellow! It is the best business gift for friends and family, customers and partners, and is also a long time advertising and publicity effect of advertising gifts.

? First, the goal of the activity

? In order for students to fully understand the customs of the Mid-Autumn Festival, understand the origins of the festival, the formation of the festival, the way of celebration, so that students really understand the festival, understanding of traditional Chinese culture, as a way to experience the Mid-Autumn Festival to eat mooncakes to celebrate the harvest, celebrating the reunion, to send blessings, send the significance of the family; to help students to enhance the concept of festive culture, so that students can learn to investigate, collect, organize the information of the methods to cultivate the hands-on ability of students to make students love their families more, love the campus and love the motherland. Students love their families more love campus love the motherland, so that students spend a happy and meaningful wonderful holiday.

? Second, the theme of the activities

? The moon is full, the family is full, the country is full, the inheritance of the classic culture

? Third, the activity time

? September 20_ - September 20_

? Fourth, the content of the activities

? (A) whole-school activities - Mid-Autumn Reading Moon (September _ - September _)

?1. Understand the origin of the Mid-Autumn Festival: also known as the Festival of Reunion, but also is the custom of the Autumn News.

?2. Legends of the Mid-Autumn Festival: Chang'e runs to the moon, Wu Gang fells the laurel, the Jade Rabbit pounded medicine.

?3. Customs of the Mid-Autumn Festival: "Worship the Moon Lady", "Worship the Duke of the Land".

?4. Singing the best lines of the Mid-Autumn Festival: "Song of Water in the Water" and "Looking at the Moon".

?5.***Singing Mid-Autumn Songs: "Song of Water", "Let Love Live in My Home".

?6. Mid-Autumn Festival meet dream: the heart dream written in the special dream paper, round heart dream **** round Chinese dream.

? (B) class activities - Mid-Autumn Festival Chanting the Moon (September ___ - September ___)

? Theme for grades 1 and 2: Mid-Autumn Songs to Pass on the Love. Play a few songs about the moon for students to listen to and perform along with soft singing, so that students can feel the beautiful warmth of the Mid-Autumn Moon. In addition the teacher should take the students to learn about ___ the introduction of the Mid-Autumn Festival in the corridor and keep the photos.

? Third grade theme: Mid-Autumn lantern riddles for fun. Find some lantern riddles with the word "moon" or other lantern riddles, let the students feel the joy of guessing lantern riddles at the Mid-Autumn Festival, and savor the fun of traditional festivals and culture of the Mid-Autumn Festival.

? Fourth and fifth grade theme: Mid-Autumn Festival good words to celebrate true feelings. Recite ancient poems and famous lines about the Mid-Autumn Moon, so that students can feel that poets use poems to express their deep feelings for their hometowns and loved ones, and cherish our families and the beautiful life they have.

? (C) Practical activities - Mid-Autumn Tasting the Moon (September ___ - September ___)

? Grade 1 and 2: Drawing Mid-Autumn. Draw a picture showing the Mid-Autumn Festival and let the students express the happiness of the Mid-Autumn Festival with the picture.

? Grade 3: Mid-Autumn Card. Using a mooncake carton or their favorite form of production and materials, make a beautiful love card, write a blessing, send it to their parents, to convey gratitude and blessings.

? Grade 4: Drawing mooncakes. Move your hands and design a chic and exquisite moon cake pattern. If there is filling in the cake, the surface has a pattern, the pattern is mainly the moon, osmanthus, jade rabbit, etc. in the round to express the good wishes.

? Fifth grade: Mid-Autumn Festival newspaper. The origin of the Mid-Autumn Festival, customs, ancient poems and so on to complete a "Mid-Autumn Festival" as the theme of the festival handbook, to express a Mid-Autumn Festival blessings.

? (D) Parent-child activities - Mid-Autumn Moon Festival (September ___ - September ___) to carry out "carry forward the virtues of round Mid-Autumn Festival" parent-child interactive activities

?1. Help your parents to do the same household chores.

?2. Eat mooncakes with your family.

?3. Go out and enjoy the moon with your family.

? To keep photos of doing chores and eating mooncakes and enjoying the moon with family members, to realize the happiness of family reunion. Enhance the students love their parents love their hometown and motherland feelings, so that the festival really bring us joy and happiness.

? V. Activity requirements

? (a) September ___ - September ___, each class to take advantage of a classroom activity class, the content of the whole school activities and the content of the theme of the grade to carry out, and leave the activities of the photographs, so that children understand the traditional festival culture, feel the Mid-Autumn Festival festive warmth.

? (b) September _ morning of the class Mid-Autumn practical activities works and children write a dream round paper submitted to the political and educational office, Mid-Autumn theme class activities and parent-child activities photos sent to the FTP related folder.

? (C) about the content of the whole school activities of the Mid-Autumn Festival, you can arrange for students to go to collect relevant information, so that children can share in the class meeting, so that students can learn the method of investigation, collection and organization of information, and cultivate the ability to collect information and process information.

? (D) combined with the program is solidly implemented, so that children spend a warm and meaningful and wonderful Mid-Autumn Festival!

? Activity objectives:

?1, a preliminary understanding of the origins and customs of the Mid-Autumn Festival, to feel the joy of celebrating the festival with teachers, parents, peers *** together, and to develop the emotion of love for teachers, parents and peers.

?2, willing to socialize and share, can be positive, active, bold expression and performance.

?3 Experience the happy atmosphere of the festival.

?4, willing to actively participate in activities, feel the joy of the festival.

? Activity Preparation:

?1, knowledge preparation: ask parents to help children understand the origin of the Mid-Autumn Festival, *** with the collection of relevant information. Carry out recording activities to observe the changes of the moon.

?2, material preparation: with young children *** with the development of plans to celebrate the Mid-Autumn Festival parent-child activities, to determine the layout of the program, *** with the preparation of the layout of the activities of the meeting place materials needed, moon cakes and sharing of food and so on. Before the event, the children invited their parents to come to the park to participate in the celebration by putting up posters and making invitations.

? Activity process:

?1, celebration activities (children host activities):

? (1), young children to exchange observations of the moon side of the ha, to further perceive the mystery of the moon changes.

? (2), ask parents to introduce the origin of the Mid-Autumn Festival.

? (3), to carry out parent-child activities: teachers, young children, parents **** with the performance of their own choreographed programs.

?2, reunion for the Mid-Autumn Festival, enjoying the moon and sharing activities.

?3. Organize a masquerade party. (Play your favorite image and dance an invitational dance)

? Teaching reflection:

? Shortcomings, the environmental arrangement of this activity did not show the festive atmosphere, resulting in a less festive atmosphere. Teachers can explain the knowledge about the moon. If you can arrange the corresponding environment and explain some knowledge of the moon, I believe the children's experience of the festival will be more profound, and they will understand more.

? Since ancient times, the Mid-Autumn Festival is not only a day of small family reunion, but also a time of national celebration. From the seasonal point of view, the Mid-Autumn Festival is the "Autumn Harvest Festival".

? First, the target market analysis

? The hotel's customers are mainly XX and XX personnel, which requires the hotel to improve the grade of the basis must take into account the personal interests of consumers.

? Second, the pricing strategy

?1, meals can basically keep the original pricing, but to consider and the Mid-Autumn Festival related to the price of some of the meals, can be used to discount (recommended to use this approach) or directly reduce the price of the approach.

?2, for the high price of meals, it is recommended to use a combination of reduction and price reduction.

?3, the price of the Mid-Autumn Festival package should not be high, per capita consumption control in XXX yuan (excluding alcohol).

?4, the price of other drinks and other services can be flexible according to the actual situation of the hotel, before and after the Mid-Autumn Festival to reach (but for the hotel's net profit to develop).

? Third, the marketing strategy

?1, the production of packages specifically for the Mid-Autumn Festival, can be divided according to the actual situation of the affordable, medium, high three, there are two-person meal, three-person meal and other types of theme to reflect the reunion of the whole family can be a gift of mooncakes (the price does not need to be too high).

?2, if a family has a person's birthday is August 15, with valid documents (household registration and ID card), in the hotel dinner can enjoy 5X6 discount (according to the actual decision of the hotel) discount. It is recommended to recommend the Mid-Autumn Festival package to them.

?3. If the last number of cell phone and fixed phone number is 815 (within XX area), you can enjoy 5X6% discount (according to the actual decision of the hotel) in the hotel meal gathering with the valid documents (account book and ID card). It is recommended to recommend them the Mid-Autumn Festival package.

?4, due to the hotel temporarily no accommodation services, and other accommodation-based large hotels, joint action, mutual referral of customers, which can increase the customer base, reduce some of the related costs. This can increase the customer base and reduce some of the related costs. For this part of the customers can be transported by car, but also recommended to recommend them to the Mid-Autumn Festival package.

?5, after the meal to give some and the Mid-Autumn Festival related small gifts (the top should be printed on the hotel's name, phone, address, website).

?6. The event is scheduled for XXXX month XX day XX day of the lunar calendar.

? A promotional method:

?1, the use of discounts for promotions

?2, free gifts full of free gifts

?3, points in exchange for purchases or points against the cash

?4, increase the price of purchases

?5, full of reductions

?6, buy on the gift

? Each of these promotions has its own advantages and disadvantages.

? Second, the purpose of the promotion:

? Festival double use of the Mid-Autumn Festival, National Day customer flow advantages of the promotion. The purpose is to retain a large customer volume. Thus earning more credit, money.

? Third, the promotion of the work before:

?1, the issue of sources: to determine the promotion of goods, and prepare enough goods. Different goods to take different promotional methods, and then it is about

? Discounted items to choose, for example, large goods as promotional items. During the promotion period, goods sales will be faster than usual, therefore, adequate stocking is a guarantee, if often out of stock phenomenon, not only affect the sales, but also affect the buyers of our good reviews, if you meet the bad talk buyers, to give you a bad review, it is really bad, even if it can be canceled, but also have to waste a lot of time and energy. It's not worth it.

?2, the customer crowd to determine: to promote, of course, to make clear the object of the promotion, the promotion object is your target consumer group, these people are the source of your wealth, rather than yourself, so the promotion must be carried out for the dissemination of promotional information for your target group, your target consumer group know, the promotion will be effective if the promotion of their own promotions, promotional methods are developed and then proper! It is also just to the lute.

? The target object is determined, and then choose the appropriate dissemination methods, such as online Wang Wang message, signature file, baby title

? Item, announcement, QQ, blog, microblogging, posting, gang, forum posting and so on. All can play a role in disseminating information. Customers identified, in order to choose the appropriate promotional methods.

? Fourth, the activities of the promotional program introduction

?1, free gifts full of gifts

? Shopping orders to a certain amount (10) that is to send a free gift (a national emblem).

?2, points for purchase or points against cash

? Points in exchange for goods. Ten dollars for one point. This is a very good reward for old loyal users. This move also allows those who are currently not

? are a lot of buyers to shop more. If your points-for-merchandise program is attractive enough, some buyers might go on a shopping spree to get enough points

? This promotion can attract customers to come back to the store to buy as well as introduce new customers to the store to buy, not only can make the customer get more benefits, while consolidating the old customers, expanding new customers, and enhance the customer loyalty to the online store!

?3, discount discount

? Anyone in the Mid-Autumn Festival and October 1 day to my store to buy things can be "you only need to spend $ 2 can buy our store worth $ 5

? or "You only need to spend 1 yuan, you can pick any one of the original price of the goods in our store". This has so that buyers can be more attracted to our baby.

? People always generally think that the quality of discounted things will always be a little worse, this is the psychological implication, to dispel this psychological implication should let buyers feel that I buy this commodity is actually the original price, but I spent less money to buy him, I earned.

? This is actually similar to a discount. But the feeling to the buyer is completely different, if you give 5 dollars of baby a 7.7% discount, then the buyer feels that this baby is worth 3 dollars, then his

? Quality is estimated to be the quality of 3. But if you change the discount to "spend 2 dollars to take away 5 dollars worth of goods", the buyer will feel that the

? The value of the item is still $5, but I only have to pay

?2 dollars to get it, and it's still $5 quality.

?4, plus purchase

? Consumers in the purchase of specific goods based on the increase in the amount of activity can be low-cost access to the content of the activities of the goods; for example, to buy a top outfit plus a little amount of money can be low-cost to buy headgear class and other equipment.

?5, full reduction

? Where in the Mid-Autumn Festival and October 1 during the purchase of my store things full of fifty dollars we will give you pieces of ten dollars. Full thirty dollars will be reduced by five dollars.

?6, buy on the gift

? Mid-Autumn Festival and October 1 where in my store to buy designated goods that are complimentary value items; cases such as buying clothes on the equipment to send a beautiful headdress and so on.

?7, lottery

? The lottery is a very attractive promotional program. In the Mid-Autumn Festival during the October 1 period where my store has purchased things buyers can

? to participate in the lucky draw once yo. The opportunity is not to be missed. Hundred dollar prize waiting for you yo!!!!

? Furthermore is a published essence of the post, soft text is also available, as long as it contains promotional information or product information; Second, more building links, especially those who browse a particularly large number of stores, many people in the browsing, accidentally saw your store; Third, the clever use of search, the name of the proposed stores and babies should be added to the name of more buyers commonly searched for keywords, you can increase the exposure of the online store, such as National Day Promotion, National Day Special.

? The theme of Taobao Mid-Autumn Festival activity planning

? Theme: reunion purchase bargain

? Activity time: September 8 - September 11

? Activity text: On the day of Mid-Autumn Festival, people have to eat mooncakes to show "reunion". Reunion is the same wish of the Chinese people on this day.

? Activity Arrangement: Mid-Autumn Festival 8 good gifts

? The first one is a one-dollar second

?1 goods every day at 8:00 a.m. and 20:00 p.m. for one-dollar second

? The second weight of the whole site free shipping

? (Default Express: Yuantong, Shentong)

? Third weight 50% off seconds

? Every day 2 models, 9:00-24:00 limited time to buy oh! Each ID is limited to 2 pieces.

? (It is recommended that the products appearing here, is the original price of more than 100, discounted tens of dollars of products. It is as a product for customers to try)

? The fourth weight full of gifts

? Get a $20 coupon with a purchase of $200 or more

? Get a $40 coupon when you spend $300 or more

? Free $80 coupon with $500 purchase

? You can use it next time

? Fifth New Store Special

? Buy one get two free on sale products (the free products can be selected from any of the designated product areas)

? Sixth weight Mid-autumn free

? Selected products First item at original price Second item 50% off Third bottle free!

? Seventh, the good comment cashback

? As long as you give a positive feedback, and leave a message more than 30 words of praise, "follow the purchase" of the customer, cut the picture to the customer service to confirm, you can get Alipay cash payment of 5 yuan cash back.

? The eighth reunion photo selection

? Who is the most affectionate with your family, come and take a affectionate family photo!

? The happiest smile, after the crowd selection, you can free activities worth 500 yuan of super gift oh!

? First, the activities of the objectives

?1, through the activities, let the children initially understand the origin of the Mid-Autumn Festival, know that the Mid-Autumn Festival is our country's traditional reunion festival.

?2. Experience the joy of celebrating the festival with fellow teachers.

? Second, the activities of the preparation

? Mobilize children to bring their own fruits and moon cakes

? The flow of activities

? Introduce the festival - enjoy the story - talk and taste

? Fourth, the process of the activity

?1, introduce the festival to the children about the origin of the Mid-Autumn Festival, so that children know that the 15th day of the eighth month of the lunar calendar is the Mid-Autumn Festival.

? Discuss: Why does the moon girl's clothes never fit.

?3. Talk and taste

?A. What do we eat at the Mid-Autumn Festival?

?B. Share*** with the same tasting of the mooncakes and fruits that you brought with you, and talk about the food you brought

?