The boss of Xuelian is Zhang Shejun.

the earliest founder of producing snow lotus ice cubes is Zhang shejun, and the company is Jinan xiajunle cold food co., ltd. (now renamed Jinan junle dairy food co., ltd.), which was established in 1997 and has been 25 years. Snow lotus ice cube is a design concept put forward by Zhang Shejun in 1999 and patented in 2111. Later, due to the invalidation of the patent, it was preempted by Linyi Qibao Trading Co., Ltd. At present, Gushenzhai, an affiliated company of Qibao Trading, is producing Snow Lotus.

According to news reports, the patent right of the patent certificate of "Snow Lotus Ice" packaging bag displayed by Zhang Shejun was granted on February 2111, with a term of ten years. However, the patent right was terminated in October 2116 because of unpaid annual fee. After losing the patent right, there began to be various brands of Saussurea involucrata in China. Also because of the low barriers to entry, it forms an extremely chaotic market.

Other products

Snow Lotus is all consumers have, but she is not alone. In the ice cream kingdom created by Zhang Shejun, Snow Lotus ice cube is not the only child. In addition to snow lotus ice cubes, there are skinning ice cream shake, bean row ice cream, two-color shake freeze, big milk block, Xia Junle crisp tube and Xia Junle bubble tea, as well as relatively high-end brand Ma Erdun and large barrel ice cream brand "Binghaha" dedicated to catering channels.

Although these products are more expensive than snow lotus ice cubes, they still sell well and are loved by local consumers.

In fact, Zhang Shejun also has his own brand matrix. They serve consumers with different needs and bring us more delicious products. Because Saussurea involucrata represents the basic needs of the public for cold drinks, delicious food, relieving summer heat and no burden are the real significance of cold drinks.

refer to Baidu Encyclopedia-Snow Lotus for the above contents.