Abstract: In the light food industry, many light food restaurants are mainly selling outside, especially some small light food studios, which only provide take-away service. However, it is not so easy to be a good light food take-away shop. The preliminary preparations that need to be made mainly include choosing light food for take-away, standardizing the quality of light food take-away service and testing the speed of meals. In order to run a light food take-out shop well, it is necessary to do a good job in crowd positioning, ensure the quality of food, provide a description of light food and have exquisite packaging. Let's take a look at how the light food takeaway shop operates. First, what should be done in the early preparation of light food take-out?

The operation mode of light food catering is different from that of traditional catering, and many light food restaurants are mainly sold outside. Therefore, if you want to open a light food restaurant, you must take into account the preparation in the early stage:

1. Choosing light food for take-out

The taste of light food for take-out is the key to the operation, and it is very important for everyone to sell food outside. On the contrary, if you feel good after eating, you will habitually order one, so you must grasp the taste of light food takeaway and choose the right light food products.

2. Specification of the quality of light food take-out service

Apart from the taste, the most important thing of light food take-out service is the quality of take-out service, including the speed and details of delivery, activities carried out and word-of-mouth management.

3, the speed of the meal test

When ordering takeout, everyone doesn't like to wait too long. If it exceeds expectations, the mood of the ordering user will get worse, so it is necessary to consider the standardized process of the meal and improve the speed of the meal; In addition, if you are catering yourself instead of going to the takeaway platform, you should also consider the delivery time and delivery arrangement, and don't blindly expand the distribution scope.

second, how to run a light food take-out shop

with the development of healthy light food, many light food brands have emerged on the take-out platform. If you want to gain a foothold in many light food take-out shops, you must learn to operate, so how to operate the light food take-out shop?

1, do a good job in crowd positioning

Light food take-out is mainly targeted at middle and high-end users and young consumers, especially white-collar workers in office buildings. Such people pay more attention to brand attributes, and they should pay attention to brand positioning when operating.

2. Ensure the quality of food

Light food is less in oil and salt, and its taste can't be compared with that of usual food. Therefore, we should pay attention to the ingredients. First of all, the ingredients used in light food must be fresh; Secondly, a variety of ingredients, such as nuts, sesame seeds, oatmeal, raisins, can be added to make a light meal, which is not only good-looking, but also rich in taste levels and can make customers feel very valuable.

3. Provide a description of light food

People who eat light food generally pay attention to healthy eating and care about the calorie intake of each meal. Therefore, it is more professional to provide a detailed description of light food, including ingredients, calories and suitability for people.

4. The packaging should also be exquisite

Just because the people who eat take-out lightly are positioned as middle and high-end users, the packaging, color and fragrance of take-out lightly should look luxurious, and the color, copy and pictures of take-out packaging should be able to attract customers' attention and make them feel that they are worth the money. A good light food takeaway can not only bring the enjoyment of taste, but also bring the visual feeling from the takeaway packaging and the setting of the ingredients.