1, network marketing

Network marketing is the use of the Internet for marketing activities.

2, integrated marketing communication

This is a marketing communication plan concept, that is, in the plan to make an estimate of the strategic position of different forms of communication, such as general advertising, direct response advertising, sales promotion, public **** relations, etc., and through the synthesis of dispersed information, the above forms are combined to achieve a clear, consistent and maximize the degree of communication.

3, innovation marketing

Innovation is the key to business success, the best strategy for business operations is to eliminate their own products before others, this new practice of applying innovation theory to marketing.

4, green marketing

Green marketing refers to the enterprise in the entire marketing process to fully reflect the environmental awareness and social consciousness, to provide consumers with scientific, non-polluting, conducive to the conservation of resources and the use of goods and services in line with the good social and ethical norms, and the use of non-polluting or less-polluting production and sales methods.

5, viral marketing, to win by surprise:

The key point of viral marketing is to win by surprise, through the user's word of mouth to spread. One by ten, ten by a hundred, through the rapid dissemination of information to achieve the purpose of publicity. Of course the virus mentioned here is not really viral, but a statement.

6, membership marketing

Now no matter what the industry, all pay attention to member services, is a member will have privileges. Membership marketing has long been proven to be a very effective marketing tool. It has an extremely wide range of applications, covering almost all industries.

7, open E-mail marketing

It has been proved that the user's permission Email marketing compared to the traditional promotion methods or unauthorized E-mail marketing, has obvious advantages.

8, word-of-mouth marketing

Word-of-mouth optimization interpretation of word-of-mouth marketing does not search engine optimization of the perfect combination of the use of communication platforms in the search engine carve wood ranking advantages, ranking optimization of hot keywords, so that word-of-mouth information can be searched for keywords to stand out among the many pieces of information in the first page of the good rankings, expanding the platform for sharing word-of-mouth source.

9, social networks

The domestic social network boom is surging, not only to build a huge network society, but also to bring unlimited business opportunities, and its profit model gradually become, the profitability of the gradual into a good place.

10, web search

The overall planning of keywords according to the industry, region and product characteristics, the study of keywords popularity and relevance, in the search engine results page to achieve a high ranking order.