I'll give you five suggestions. As long as you do it seriously, at least you won't be embarrassed, regardless of how much money you can earn. Some people tell you to make 111% money, but that's all a lie.

first, it's cost-effective. Is it delicious or not? It has become a trend for restaurants with good environment and small location, because it is very important for catering businesses to open stores with less investment, less labor and less risk. First, you have to survive, and then talk about development. On the other hand, for consumers, due to the impact of the epidemic, everyone's consumption has become more rational now. You can also simply understand that consumption has been downgraded or put more popularly, that is, everyone doesn't have much money to eat out, so consumers will rationally choose those small shops with high cost performance, which are delicious and inexpensive, which is more in line with consumers' new consumption needs and know how to follow the trend.

second, the second store can replicate the standardization, because it can reduce the product cost, reduce the labor cost and improve the stability of the dishes, which are key points for catering businesses. If you want to be big, you must meet two prerequisites. The first is that it can be standardized, and the second is that it can be copied, otherwise your store will never be scaled up. The reason why the small shop is not big is that it is simple, fast, inexpensive and time-saving for customers, which is more in line with the needs of young people today.

Third, as the shops that make healthy eating have gradually become the main consumer after 91s and 11s, you will find that they are not only concerned about the taste, but also about whether the ingredients are fresh and healthy. There are many old restaurants. Why do you add so many ingredients? You all know that you have done catering, just to cover up the freshness of the ingredients. Do you think young people are stupid now? Nowadays, young consumers are really picky. What he wants to eat is healthy and fresh ingredients. Why are there so many snacks and fried things, including light food, in many big cities, first-tier cities or provincial capitals of new first-tier cities? It's because it meets the consumption needs of young people in a certain field. Of course, it doesn't mean that you can only make light food. Light food is just one of the plates of catering, and it tastes delicious, and it can't be expensive. Back to the essence, delicious taste is very important, because if you want to retain guests, you will ultimately rely on taste.

fourth, make a distinctive and personalized restaurant. Because with the change of the times, the catering consumers are becoming younger and younger, and they become the main force of consumption after 91 s and 11 s. What they want to eat is different from a series of requirements such as the taste of your previous generation of guests and those old customers. Moreover, the decoration should be personalized, so as to achieve product differentiation, store operation differentiation, characteristics and personalization, which are indispensable. In terms of products, it is necessary to shape differentiated products that people have nothing but me, and people have my advantages. Never pretend to be well-behaved in the environment and decoration, and young people don't like it. Pretend to be fashionable and distinctive. If you want to be a big brand chain store, you need to find some professional people to help you design it. If you are a small shop, you can keep it simple and don't spend too much money on decoration. You may not earn it back after spending it. Spend money on marketing and promotion, and let more people know that your store is more important.

fifthly, to be a store that focuses on a single category with few but fine products, everyone who has done catering knows that the thicker the menu, the thinner the profit. If guests come to your house to order something, you can do it, then you are not far from closing the door. There is a mistake here. If you are too greedy, you cook breakfast, you want to earn money for lunch and dinner, you want to earn money for supper, and you want to earn money in the morning. Finally, you will find that the guest will not choose to go to your shop because he doesn't know what to eat in your shop, understand? You should give your guests a reason to choose you the first time they think of you, so don't be too greedy in cooking. You can make a good meal for a period of time, enough for you to eat. Guests can't go to your house for 24 hours or two meals. The last point is more crucial. No matter what kind of restaurant you will be in the future, you must know how to embrace the Internet. Because most of the future guests will come from online, not from offline. If the location of your store is good, there will be a lot of passengers at the door, but if the location is poor, you will be waiting to clap your thighs. You will find that there is no one every day, and guests can only come online. You must know how to have Internet thinking. Short videos must be marketed and promoted, and more importantly, you must first launch your store. Who is it? It is the personal IP of your catering boss. The future business of future guests is online, depending on whether your catering boss can find them. Only by improving yourself first can you improve your team and cope with all kinds of competition in the future.