Fast lunch (or a meal); Snacks; Kuài cān refers to the popular catering that is quickly supplied by commercial enterprises, eaten immediately, at reasonable prices and meets people's daily needs. It has the characteristics of rapidity, convenience, standardization and environmental protection. Hong Kong and Taiwan have translated into fast food, fast food and so on. Different from lunch, consumers' understanding of fast food is varied, far beyond the original meaning of foreign words. But nothing more than that, that is, fast food is produced by food factories or processed by large and medium-sized catering enterprises, which is popular, time-saving and convenient and can be used as a staple food. Fast food has become a way of life, so "fast food culture" and "fast food doctrine" have emerged.

2016 March 15, CCTV 3 15 party exposed the "black workshop incident" of takeaway.

20 1 1 The catering industry in China has experienced ups and downs, and has experienced the test of rising prices, shortage of personnel and food safety incidents. However, the industrial structure, management level and business philosophy have all been well improved, which successfully started the historical mission of the catering industry to prosper the economy, serve people's livelihood and display culture in the early period of the Twelfth Five-Year Plan. In 20 10, the retail sales of accommodation and catering industry in China was about 210 billion yuan. In 20 10, the national catering revenue reached1764.8 billion yuan, a year-on-year increase of 18. 1%, accounting for1/0.24% of the total retail sales of social consumer goods. The data shows that China's catering industry has maintained a steady and rapid growth trend, and catering consumption continues to be a bright spot in the consumer goods market. 20 1 1 The development momentum of accommodation and catering industry in China continued 20 10. 20 1 1 year, the retail sales of accommodation and catering industry in China reached 2,488.5 billion yuan, up by 18.5% year-on-year, and the scale of fast food market reached 69 1 billion yuan.

Looking at the development status of China's catering industry, we can find a feature, that is, the consumption demand of the catering market is quietly changing, and it is becoming a trend to be fast and personalized, and catering chain enterprises will also make changes around this change. Due to the long-term eating habits of China people and the irresistible delicacy of Chinese food, although foreign fast food has developed well in China, the future development trend will still be dominated by Chinese fast food. According to the survey, at present, 78.9% of the fast food market in China is Chinese fast food restaurant, and 2 1. 1% is western fast food restaurant. Chain operation is not only a way for enterprises to improve efficiency and reduce costs, but more importantly, it can help enterprises break through the management bottleneck in development. Chain operation has the advantages of cost, price, service, brand and strong competitiveness, which should also be the main development direction of China's catering business model. The competition in the catering market is ultimately the competition between brands. Whoever has stronger brand power will have a broader market, and brand power will become the key for catering enterprises to compete for the market. Brand power is also the most important factor to attract consumers, and people have higher and higher requirements for dining environment, experience and handling affairs. The social and industrial status of fast food has been established, and its role is more prominent. Being accepted and recognized, expanding from fast food industry to catering industry has become a development goal and direction of catering modernization in China.