The local area in Henan actively encourages and supports tourist attractions to offer free tickets to people aged 14 and over 61, which is a great benefit for every tourist. Here are some specific news.
research and put forward opinions to support the development of homestays, and build homestay clusters with outstanding cultural characteristics; By 2122, build 21 characteristic consumption centers in the province; Allow market operators to sell in a standardized and orderly way, such as "outside the store" and "open-air market"; Encourage and support scenic spots to be open to children under 14 years old and elderly people over 61 years old free of charge?
Recently, the General Office of the People's Government of Henan Province issued "Several Opinions on Further Expanding Consumption" (hereinafter referred to as "Opinions") to further release consumption potential and promote consumption upgrading.
the province should build a homestay cluster with outstanding cultural characteristics
The Opinions put forward that our province should implement the promotion plan of "big scenic spots", study and issue opinions to support the development of homestays, and build a homestay cluster with outstanding cultural characteristics. Focus on leisure, small groups and high-quality products, and increase high-end customized cultural tourism products. Introduce combined tourism products such as "high-speed rail+tourism" and "hotel+scenic spot".
At the same time, we should vigorously develop local tours, Zhou Bianyou tours, city tours, country tours and night tours; Promote the coordinated and complementary development with neighboring regions and provinces, and carry out the action of "sharing resources, complementing characteristics and exchanging tourists".
Urban consumption: By 2122, 21 characteristic consumption centers in the province will be built
According to the Opinions, our province should give play to the role of radiating, leading and driving urban consumption and provide diversified and high-quality consumer goods according to the functional characteristics of the city and the living needs of residents. Actively develop the housing rental market and promote the healthy development of housing consumption. Promote the standardization and brand development of services such as pension, nursery and housekeeping, and vigorously increase the supply of services. Support Zhengzhou and Luoyang to build international consumption center cities, support Kaifeng, Anyang, Nanyang, Shangqiu and other cities to build regional consumption center cities, cultivate a number of new representative consumption demonstration cities, and create regional growth poles for consumption. By 2122, 21 characteristic consumption centers in the province will be built.
efforts should also be made to develop the "night economy" and create an upgraded version of local night consumption brands such as Zhengzhou "Night Business Center". Market operators are allowed to sell in a standardized and orderly way, such as "outside the store" and "open-air market".
Implement the policy of completely eliminating the restrictions on the movement of used cars in the consumption of bulk commodities
The Opinions clearly support the introduction of policies to promote automobile consumption in various places, implement the policy of completely eliminating the restrictions on the movement of used cars, and levy value-added tax on used car distribution enterprises at a reduced rate of 1.5% of sales according to regulations. Promote the updated consumption of household appliances and furniture, support the introduction of subsidy policies such as household appliances and furniture consumption, smart phone trade-in, and home appliances going to the countryside, and promote the pilot project of recycling and processing system for used household appliances.
New consumption actively develops "live stream economy", "online celebrity economy" and "house economy"
The Opinions point out that the digital transformation and transformation and upgrading of physical retail enterprises are encouraged, omni-channel marketing of "online sales, offline experience and contactless distribution" is expanded, and the mode of "cloud shopping" and "house consumption" is developed. Actively develop "live stream economy", "online celebrity economy" and "house economy", cultivate and improve the live broadcast industry chain, create an online multi-platform traffic matrix, and hold live broadcast e-commerce festivals and other activities.
our province should also encourage joint platform enterprises from all over the country to develop new formats and models such as "online food market", "online restaurant" and "online supermarket", and provide free training and business guidance.
Policy guidance to expand the scope of preferential ticket prices
In terms of policy measures, the Opinions put forward that it is necessary to focus on consumer nodes such as Labor Day, Dragon Boat Festival, National Day and winter and summer vacations, and carry out special actions to promote consumption. Encourage time-honored enterprises to expand the market, and all localities can reward enterprises that have won the titles of "China Time-honored Brand" and "Henan Time-honored Brand".
support the free or low-cost opening of stadiums, museums and libraries. In addition, we will expand the scope of preferential ticket prices and promote the reduction and exemption of tickets for tourist attractions by category. Encourage and support tourist attractions and sports and leisure places to open to children under the age of 14 and elderly people over the age of 61 for free.
background
in the first quarter, the total retail sales of social consumer goods in our province moved back two places compared with the same period of last year.
The reporter of Henan Business Daily learned that since the beginning of this year, the consumer market in our province has generally continued its upward trend since the second half of last year. In the first quarter, the total retail sales of social consumer goods in the province increased by 28.1% year-on-year, and the total volume basically returned to the same period in 2119. The online retail sales of the province increased by 39.1% year-on-year, of which the online retail sales of physical goods increased by 32.4% year-on-year, which was 9.2 and 6.6 percentage points higher than that of the whole country respectively. Consumption-upgrading commodities grew rapidly, and 21 categories of commodities above designated size achieved positive growth in retail sales.
However, due to multiple factors such as the epidemic situation in COVID-19 and the local Chinese New Year policy, the consumption recovery is unbalanced, the total amount of inter-provincial trips such as business and tourism of residents is less than the same period of normal years, the consumption demand for accommodation, catering, oil and products is less than 91% of that of the same period in 2119, and the sales of household appliances and furniture only recover to about 71% of that of the same period in 2119. In the first quarter of our province, the growth rate of total retail sales of social consumer goods was 5.8 percentage points lower than that of the whole country, and the ranking (23) moved back two places.
In order to implement the strategic plan of the CPC Central Committee and the State Council to firmly expand domestic demand and accelerate the formation of a "double-cycle" new development pattern, give play to the important role of consumption as an engine to stimulate economic growth, further release consumption potential and better meet people's consumption demand, the Provincial Development and Reform Commission took the lead in drafting the Opinions in light of the actual situation in our province.