In some big cities, you can often see all kinds of shopping malls, which also provides many aspects for people's lives. Generally, there are specific arrangements for the planning of shopping malls in some big cities. In order to attract more consumers, Xi 'an Joy City is a very good shopping mall, so what are the brands on each floor of Xi 'an Joy City? What's Joy City like?
In some big cities, you can often see all kinds of shopping malls, which also provides many aspects for people's lives. Generally, there are specific arrangements for the planning of shopping malls in some big cities. In order to attract more consumers, Xi 'an Joy City is a very good shopping mall, so what are the brands on each floor of Xi 'an Joy City? What's Joy City like? Here's a detailed introduction to the relevant knowledge for everyone.
what are the brands on each floor of Xi' an Joy City?
B1: KFC, Manji Dessert, Watsons, Three Squirrels, PUMA, VANS, etc.
1F: Xicha, Naixue, Haagen-Dazs, Xiaomi Home, MAC, Lancome, etc.
2F:UNIQLO, URBAN-REVIVO, week+, Bershka, etc.
3F: green tea restaurant, Taier pickled fish, etc.
4F: green jasmine, vitality sushi, etc.
what's Joy City like?
Joy City is an urban complex integrating large shopping centers, Grade A office buildings, service apartments and high-grade residences. It realizes the functions of shopping, entertainment, sightseeing, leisure and catering, saves resources, operates urban life efficiently, and becomes an important force to promote urban development.
Joy City has become the core brand of COFCO's urban complex. With the emerging middle class aged 18-35 as the main market, characterized by youth, fashion, trend and taste, and shopping centers as the main body, it is a full-service chain urban complex formed by combining apartments, offices, hotels and other formats.
Young, fashionable, fashionable and tasteful Joy City has become a new symbol of high-quality urban life.
The target group of Joy City has a strong self-identity, likes to subvert tradition, disagrees with rules, loves sharing and socializing, is under great pressure and busy, and has a great demand for leisure life.
They pursue a life with a more attitude, and are willing to pay a premium. They have a more open, free and fast consumption attitude, have more spending power, are very enthusiastic about new things and knowledge, like to explore the world, and are willing to pay for a better world.
The emerging middle class aged 18-35 will spend one-third of their income as discretionary. They have received a better education and are more willing to accept the lifestyle of spending by borrowing. They pursue a more attitude and quality life and are willing to pay for the added value of products and services. They have a strong brand awareness and are keen to try new products and services.
that's about? What are the brands on each floor of Xi 'an Joy City? What's Joy City like? Nowadays, people's living conditions are better, and many young people are pursuing fashion trends. Xi 'an Joy City is a symbol of high-quality urban life, and many people will also pursue a free and fast consumption attitude.