The right mix of merchandise that meets the needs of the customer can help boost overall sales at a gas station convenience store. The opposite may lead to a variety of goods stagnation, and ultimately will only usher in the convenience store closure of the end. The next small editor for you to organize the relevant information, take a look at the gas station convenience stores are sold what it:
1, food
Food commodities in any convenience store is essential to the existence of the convenience store, especially in the gas station convenience store, there are a lot of customers are long-distance, the road to eat may be inconvenient, so the convenience store sales of convenience food demand will be greater. In the gas station shelves it is best to put more instant noodles, cookies, self-heating rice and other food.
2, drinks
With food, of course, there is no shortage of water. In addition to ordinary mineral water is the owner needs, for some people who often drive at night, it is even more important to be equipped with functional drinks. Functional drinks as well as sports drinks can help drivers to replenish energy during long-distance driving and occupy an important position in gas station convenience stores.
3, automotive
Since it is a gas station convenience store, the car-related things must be there. For example, automotive lubricants, simple repair tools, automotive accessories, etc., these things are not every car owners need the necessities, but can help some car owners to solve unexpected problems, to meet the multiple needs of different customers, to provide customers with more convenient.
4, life
Life goods, including food and oil, toiletries, daily necessities, etc., these things may not seem to be the needs of gasoline owners, but in determining the structure of the commodity should not only see the surface of the demand, and learn to consider the deeper needs. Even if they don't need to use these commodities, they can buy a little bit to take home.
5, gift class
In addition to the owners of their own need to use things, gas station convenience stores should also be arranged in a gift area, in the gas station shelves display some of the local specialties and other gifts, easy to go out to visit friends and relatives of the owners to buy gifts, but also to help the gas station convenience stores to increase income.
Because of the specificity of the customer groups in the gas station convenience stores, so in the development of the commodity structure must take into account the needs of customers, more from the perspective of the owners, otherwise it will only result in the failure of the operation. The above is a small introduction to the gas station convenience store commodity structure, I hope to help you better run your convenience store.