Please note that the marketing major of the College of Applied Technology of Qiqihar University is a higher vocational undergraduate major. The simplest explanation, if not a cliche, is that the admission score is lower and the fees are higher, which is different from the marketing major of this university (both liberal arts students and science students recruit).
The professional introduction is as follows:
The College of Applied Technology of Qiqihar University trains applied talents facing the front line of production, construction, management and service, and has four four-year higher vocational undergraduate majors: computer science and technology, financial management, marketing, mechanical design, manufacturing and automation. And 1 business administration (hotel management) undergraduate major.
Marketing major (higher vocational undergraduate) trains advanced applied talents with knowledge and ability in management, economy, law, marketing and other aspects, with strong post practice ability, and can engage in enterprise production management, business management and marketing management. Main courses: management, economics, marketing, economic law, market survey and forecast, advertising, promotion skills, business negotiation, marketing planning, etc.
Students can obtain professional qualification certificates such as marketing division, human resource management division, logistics division and e-commerce division, laying the foundation for students' employment and self-employment. After graduation, students can engage in product marketing and market development, customer management, market research and enterprise marketing planning, e-commerce sales, advertising planning, channel management, enterprise consultation and diagnosis.
You can go to the professional introduction column of the school's admissions network (/) to learn more. ?