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The difference between catering general manager and marketing

The main differences between general manager of catering and marketing are as follows:

1. General manager of catering: The general manager of catering is a senior manager responsible for managing and operating the whole catering business. They have a broader scope of responsibilities, covering all aspects of the enterprise. The following are the main responsibilities of the general manager of catering: operation management, personnel management, financial management, supply chain management and customer service.

2. marketing specialist/manager: the marketing specialist/manager is responsible for formulating and implementing marketing strategies and activities for catering business, so as to attract customers, raise awareness and promote sales. The following are the main responsibilities of the marketing specialist/manager: market research, marketing strategy, brand management, digital marketing and sales analysis. Catering refers to the industry that provides catering services for human consumption. It covers all kinds of places and facilities, such as restaurants, cafes, fast food restaurants, hotels, canteens, etc., as well as various forms of catering services, including in-class food, take-away, buffet and so on.