many enterprises know the importance of the investment promotion manual, because a good investment promotion manual can be worth half of the investment promotion team, and it can directly bring about the transaction.

If the design of the investment promotion manual is unremarkable and has no features, it is like a cup of boiled water, which makes people feel nothing after drinking it, and the boss will not be satisfied, and the merchants will not be able to recruit. Come and learn how to plan an awesome investment promotion book.

1, manual tonality

A good investment promotion manual can reach half of the investment promotion team,

It must be high-end and high-grade,

From copywriting to design, you must use experts, don't be reluctant to part with money, and you must have visual impact,

Make a breakthrough in many competitors' investment promotion manuals,

Become a "little red"

2.

3. Market prospect

Analyze the challenges and development trends faced by this industry in depth,

Let the business people realize

the importance and urgency of this investment project,

Of course, let them see the wireless Qian Jing.

4. Return on investment

It is a clear measure of return on investment for businesses.

It is best to show successful cases of making money.

It is more convincing to speak with data.

5. Corporate culture

makes customers feel that your corporate culture is excellent,

is completely considerate of customers,

generates high recognition,

thus generating trust in your team.

6. Promotion and integration

Show the merchants the grand goal of the platform in the future,

With the promotion plan and all-round publicity by land, sea and air,

Let the merchants see the future and have confidence.

sometimes selling dreams is more useful than selling the present.

7. Users should analyze

whether the products can be sold and whether there are enough consumers.

This is the most concerned issue for businesses.

Users of the project and platform must be analyzed truly, objectively and comprehensively,

so that businesses can feel that they have a huge customer base,

so as to attract businesses to settle in.

8. User experience

If it is an Internet project,

it should show the highlights of the project, such as architecture, technology and product innovation, and

highlight the unique and superior online shopping experience.

9, strength background

Present the strength background of the platform to the investment target,

Provide brand endorsement for the platform and promote investment transactions,

Like investment consortia, big bowls and big coffees, high-tech people, luxurious office space,

Government support, etc. are all your strength background.

11, investment promotion policies

Preferential investment promotion policies such as high rebate, no profit sharing,

no check-in fee, gift package delivery, value-added services, etc.

attract merchants to make a decision immediately.

11, product background

Analyze the current situation of the industry,

Let the agents know that your products are full of creativity,

Innovative and creative, and lead the industry,

Make your products a leader in the industry.

12, joining advantages

Systematically sort out and summarize all the advantages of joining you,

list N advantages,

make customers join you with confidence.

13, brand image

Packaging and shaping your brand image,

Because many distributors are interested in brands,

When they sell to customers,

they also think they are proud of being a big brand.

14, merchant service

three-dimensional, all-round merchant service

will bring strong competitiveness to the investment promotion system

training, operation, return and exchange, etc.

help the horse, but also give a ride,

relieve customers' worries,

let them rest assured to stay on the platform.

The above are the 14 key items of an awesome investment promotion manual. If it is done, your project investment promotion work will be basically successful. The success of many companies is due to the success of the investment promotion manual. The failure of many companies is precisely the failure in the planning and design of investment promotion manuals; Pay attention to it and learn more about investment promotion. You can go to WeChat official account: Rhea Investment Consulting to see more investment promotion cases.