Frozen food to preserve the original quality of food at low temperatures, while both safe and hygienic, nutritious and tasty, convenient and affordable features, by the modern society to promote efficient and speedy lifestyle consumers respected. Frozen food development in developed countries has taken shape, the United States is the largest production of frozen food, the highest per capita consumption of countries, per capita annual consumption of more than 60 kilograms. Europe's annual per capita consumption of frozen food 30 kilograms. Japan is the world's third largest, Asia's first large frozen consumer market per capita annual consumption of 20 kilograms. China's frozen food started late, although in recent years the development rate is fast, but at present China's annual per capita consumption is only about 9 kg, and there is a certain gap with the developed countries. With the improvement of the level of consumption of the population, the urbanization process of the pace of life is increasingly accelerated, frozen food is accepted by more people, China's frozen food consumption demand is expected to approach the developed countries.
Frozen food industry sales analysis
With the increase in national income, frozen food industry has become one of China's fastest growing food industry, the future is expected to usher in 25 to 30
years of "golden development period". According to the "Frozen Food Industry Production and Sales Demand and Investment Forecast Analysis Report" released by the Prospect Industry Research Institute, in 2012, China's frozen food industry retail channel sales of 7.9 billion yuan, in 2016 China's frozen food industry retail channel sales reached 10.8 billion yuan, in 2017 China's frozen food industry retail channel sales of 11.3 billion yuan, an increase of 4.4%, the frozen food industry in recent years has maintained a high level of sales, and the industry is still in the process of development. Hotpot food products industry in recent years to maintain a 10% growth rate.
Rapid growth of frozen food industry revenue
Frozen food includes: frozen surimi products, frozen meat products, frozen noodles and rice products, frozen dish products, etc., of which frozen surimi products, frozen meat products, and some frozen other products are commonly known as "hot pot food products". Hotpot food products and frozen noodle and rice products are the most important frozen food varieties in China. Frozen food industry still has strong development potential, the gradual improvement of cold chain equipment to promote the channel sinking and consumption upgrades brought about by the diversification of downstream demand to expand the market space, is expected in 2018 the market size will exceed 100 billion.
Industry to benefit from the expansion of cold chain logistics development
The improvement of cold chain logistics level can not only reduce waste, reduce the loss of ingredients, increase industrial income, while the increase in production capacity of the quick-frozen industry has an important role. China's cold chain logistics market space is huge and developing rapidly. According to the data of Prospect Industry Research Institute, the market scale of China's cold chain logistics industry will reach 470 billion yuan in the next three to five years. In the future, combined with the application of big data technology, consumers will also be more convenient to buy frozen products online and offline, and the quick-freezing industry will also be boosted.
Hotpot products - from the incremental era into the stock of competition, industry concentration, with China's residents income, consumption level continues to improve, people on the nutritious, easy to eat quick-frozen surimi products and quick-frozen meat products market demand continues to increase, so that China's hotpot food products industry in recent years has been rapid development.
Frozen rice and noodle products: industry concentration is high, product differentiation
China's frozen noodle and rice production expanded from 1.29 million tons in 2005 to 5.28 million tons in 2014, with a compound annual growth rate of 16.96%, of which the output value of frozen noodle and rice products industry in 2013 was about 40 billion yuan. It is expected that China's frozen noodle and rice products industry in the next five years, the average annual compound growth rate of production and sales will reach 13% -17%, the momentum of development is relatively rapid.
At present, the domestic catering industry is being refined, process-oriented, chain management mode of change, from the point of view of the business format, hot pot, fast food, specialty restaurants occupy an important position, especially hot pot business has become one of the main catering business of the mass consumer market. Hotpot restaurants and fast food restaurants are important customer groups in the business market of frozen seasoned meat products industry, and the stable and rapid development of hotpot industry and fast food industry has a positive significance for the development of frozen seasoned meat products industry, and the frozen seasoned meat products enterprises represented by the Company have begun to seek for strategic cooperation with hotpot enterprises to realize strict quality control from raw materials to end products, so as to enhance the confidence of catering enterprises and consumers. Consumers' confidence.