1. Put the web address on e-mail stationery, business cards and signature documents. So that potential visitors can see it.
2. If employees wear uniforms, print the website so that customers can see the mobile advertisements on the website.
Printing the website on promotional items such as cups, T-shirts and key chains is a good way to remind people to visit the website every day.
4. Make sure that the newsletter sent to the news writer contains the website address. Because it is convenient, they may write the company in the article.
5. Make sure that the URL is printed on the side of the car or truck transporting the product.
6. Print the website address at the bottom of each page of the product catalog so that customers can easily access the website.
7. Traditional offline promotion is passive promotion, while active offline promotion is the real deeper interaction with the audience.
Its methods include: creating topic (such as an aerial dinner hosted by a real estate developer, etc.). ) and strengthen branding (such as interactive event marketing in the form of live drama performance pursued by many handsome guys after customers try out products in offline promotion of a brand. )
Extended data:
Advantages and disadvantages of offline promotion
1, advantages: direct contact with target customers, more accurate crowd positioning. It can also make customers fully understand the advantages of products and services, and offline promotion users can directly contact the real thing, which can enhance users' trust in goods.
Moreover, holding offline promotion activities generally has better effect and less competition, which is more conducive to brand promotion.
2. Disadvantages: offline promotion, whether it is to find celebrity endorsements, hold offline activities, get together, and distribute leaflets, requires money, and offline promotion requires more time and energy. There is another disadvantage of offline promotion. It is limited by geographical location;
Therefore, if individual webmasters don't have big funds and energy, it is difficult to rely on offline promotion in the early stage, so this method is only suitable for enterprises with strong financial resources.
Network promotion planning a successful offline promotion activity can serve multiple purposes, gather target users in a very short time, realize more "close contact" between users and stations, users and users, attract the attention of public opinion, form communication, continuously improve the popularity of the website and increase viral marketing channels.
A successful offline promotion planning should achieve multiple functions such as "gathering users, enhancing popularity, expanding communication, attracting investment, attracting customers and opening channels".
Baidu encyclopedia-offline promotion