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2019 municipal party committee to create a national civilized city publicity work program

In accordance with the municipal party committee and municipal government on the creation of a national civilized city deployment requirements, in order to further the creation of the work into depth, to create a strong atmosphere of mobilization of the whole city, everyone participates in the promotion of the creation of a national civilized city in our city to achieve the goal of the early realization of the city to accelerate the construction of the city of the take-off, the state of the state of goodness, livable and livable affluent and beautiful and civilized new Tengzhou to make a positive contribution to the work of the actual development of this program.

First, the media publicity

1, open the column. Tengzhou Daily, the city radio, television, the city information service center unified columns, year-round reports on the city's overall arrangements for the deployment of activities, the creation of dynamic work and typical experience. In due course to open the "Moral Lecture Hall", "civilization focus" column. Moral Lecture Hall" column to propaganda, civic morality and public **** civilized etiquette knowledge as the main content, in-depth coverage of the city in recent years, the emergence of moral models, good people around, virtuous young people, excellent volunteers and volunteers and advanced groups, such as advanced deeds, good deeds. Combined with the requirements of the ideological and moral construction of minors, interspersed with the setting of puzzles, tutorials or expert lectures and other children's programs. At the same time, all walks of life to carry out moral lecture hall activities for special reports, organized experts and scholars, members of the public talk about civic moral construction, improve the quality of civilization and other topics. On the one hand, the column of "Focus on Civilization" should carry out daily reports on the creation of urban construction, comprehensive improvement of the environment, civic education, and special thematic activities, and on the other hand, it should focus on the supervision of public opinion on various types of uncivilized behaviors in the society, the existence of uncivilized phenomena in urban management, and the lack of implementation of the duties of the creation of the units of the departments, and tracking reports on the situation of the supervision and inspection, so as to promote the cultivation of civilized habits of citizens and the standardization and orderliness of urban management. City management standardized and orderly (at least one program or a report every week). City radio station to increase the column of the work of creating a city, give full play to its advantages, do a good job in civilized driving, standardized parking, do not throw objects out of the window and other aspects of education and guidance, and make every effort to create the creation of a national civilized city of the characteristics of the propaganda window. (Responsible units: Tengzhou Daily News, Tengzhou Radio and Television Station, City Information Service Center)

2, interview reports. According to the key work of creating a national civilized city (seven major battles) and the public generally concerned about or reflecting the outstanding issues, set the theme of the interview, invite relevant leaders and experts and scholars, various industries, departments, grass-roots units, and people from all walks of life and representatives of the masses to participate in the interviews, and through the debate and collision of views from various perspectives, to guide the public to recognize uncivilized behaviors, to form a wide range of **** knowledge of the positive resistance against uncivilized behaviors, to create a good publicity window to fight the battle of creating a civilized city. Create a good atmosphere for the battle to create a city. (Responsible units: Tengzhou Daily News, Tengzhou Radio and Television Station, City Information Service Center)

3, key activities reported. To create a civilized city to achieve new results, the city's economic and social aspects of the coordinated development of new achievements, as well as in science, education, culture and health facilities, urban environment, the quality of civilization and other aspects of the welcome changes that have occurred in the civilized units and other mass spiritual civilization of the fruitful results of the series of activities to create a continuous publication of weighty, in-depth series of reports. The "Speak Civilization and Shue Xinfeng", Lei Feng volunteer service, the city's moral model selection and commendation, integrity system construction, urban and rural environment comprehensive improvement, beautiful countryside construction and other special actions, "our festival", "civilized table" and other key activities, "our festival", "civilized table" and other key activities. Table" and other key activities, increase publicity and reporting. Strengthen the order of public **** place, citizens traffic behavior, civilized travel and tourism, interpersonal communication and mutual assistance and other civilized behavior publicity and education, guide the public to speak civilized, understand etiquette, abide by the morality and integrity, enhance the civilized quality of the public. (Responsible units: Tengzhou Daily News, Tengzhou Radio and Television Station, the city information service center)

4, featured publicity. Each news organization should focus on their respective media characteristics, each fighting their own advantages, each singing their own show, innovative "collection of comments on the public's most resentful of the top ten uncivilized behavior," "uncivilized behavior with the shot," "small reporter to see the Civilization" and other activities, play an important role in the news media in guiding public opinion, dissemination of civilization, etc., to create a civilized city to create a brand of publicity columns and special activities. To increase public welfare propaganda, in the publication and distribution of China Civilization Network public service announcements on the basis of the design and production of public service advertisements with the characteristics of the city, in accordance with the frequency requirements of the assessment system for publication and distribution, and the use of various types of new media to promote. (Responsible units: Tengzhou Daily News, Tengzhou Radio, Film and Television, City Information Technology Service Center)

Second, social publicity

(a) hierarchical, targeted publicity. Organizations to prepare the "creation of a national civilized city of 100 questions and answers", "civilized etiquette manual", "Citizen's Civilization Convention propaganda posters", the creation of a cool fan, tea cups, T-shirts and other promotional materials free of charge to the cadres and workers, primary and secondary school students and community residents in the hands of the posting, placed in the main public **** place; regular organization of moral role models into the unit, into the school, into the enterprise, into the community, touring Speech, with the power of role models to drive the general public; organized by the Municipal Education Bureau into the primary and secondary school campus for civilized etiquette, public **** moral preaching, comprehensively strengthen the ideological and moral education of minors. Municipal Housing and Urban Development Bureau, Municipal Construction Bureau to construction site workers to carry out "new citizens" education, enhance their urban awareness, health awareness and civilization awareness. Municipal Market Supervision Bureau to special organizations of industrial and commercial enterprises and individual operators to carry out rotational training, educate them to operate in good faith, law-abiding business and civilized business; Municipal Transportation Bureau of buses, cabs, drivers training, education to safe travel, civilized driving; Municipal Tourism Bureau of tourism practitioners to carry out intensive training to improve the quality of practitioners. (Responsible units: Municipal Publicity Department, Municipal Civilization Office, Municipal Education Bureau, Municipal Housing and Urban Development Bureau, Municipal Construction Bureau, Municipal Market Supervision Bureau, Municipal Transportation Bureau, Municipal Tourism Bureau)

(ii) Various types of public service announcements. Actively use the central civilization office issued by the "civilization tree new style" public service announcements and the Central Propaganda Department issued by the "picture of our values" pass works. At the same time, the City Creation Office will organize professionals to create some of the public service advertisements with Tengzhou characteristics, and establish a public service advertisement picture library for the city's units to use.

1. Transportation. Train stations, high-speed rail stations, long-distance bus terminals, advertising media should be in a prominent position to publish public service advertisements, the amount of publication should reach 30% of the total amount of advertising resources, the publication of the contents of the core values, civilization and a new style, caring for minors, civilized travel, the creation of a national civilized city and other content. (Responsible unit: Municipal Transportation Bureau, railway station, high-speed rail station) ② buses, cabs and other means of transportation should be on-board TV, electronic display screen regularly broadcast public service announcements. Bus body, bus cab rear glass, car rings, seats should also be published public service announcements, published volume should reach 30% of the total advertising resources. All bus stops and cab pick-up and drop-off points should utilize stop signs and billboards to carry public service advertisements, and the amount of such advertisements should reach 30% of the total amount of advertising resources. The content of the advertisements should include core values, civilization, care for minors and civilized travel. (Responsible unit: Municipal Transportation Bureau)

2. Building enclosures. Where the city all building enclosures (including new construction sites) should be published public service announcements, published amount of not less than 50% of the entire enclosure area. The original damaged, obsolete wall of public service ads, to be timely updated and replaced. Publication of content including core values, civilization and a new style, care for minors, civilized travel, the creation of a national civilized city and other content. (Responsible unit: Municipal Comprehensive Administrative Law Enforcement Bureau, Municipal Construction Bureau)

3. Tourist attractions category. All the city's scenic spots, attractions, patriotic education base advertising media should be published public service announcements, published amount of not less than 30% of all advertising resources. Publication content includes core values, civilization and new winds, care for minors, civilized travel, the creation of a national civilized city and other content. At the same time, each scenic spot should also set up a certain number of "abide by morals and manners" and civilized tourism tips. (Responsible units: the city travel service bureau, the city of culture and radio and new bureau, the city ink research office, the city civil affairs bureau)

4.campus class. All the city's universities and colleges, primary and secondary school campuses should use campus bulletin boards, wall posters, boards and radio, regularly broadcast core values, civilization and new winds, caring for minors, the creation of civilized campuses and other content. The student code of conduct should be displayed within the visible area of the school gate. (Responsible unit: Municipal Education Bureau, Zaozhuang Science and Technology Vocational College)

5. community class. In each neighborhood doorway placed public welfare propaganda display board. Flexible implantation of public service announcements in residential buildings, green gardens, the use of community outdoor cultural and sports activities plaza, community culture display wall, community public columns, community electronic screens and other media, all-round, multi-angle publicity core values, civilization and a new style, care for minors, civilized travel, the creation of a national civilized city and other content. (Responsible unit: each street)

6. Square parks and main roads category. Each street each choose a main road, to create a public service publicity characteristics of the neighborhood. City Comprehensive Administrative Law Enforcement Bureau in the parks, squares, green space production to launch the core values of the theme of flower groups, landscape modeling and sculpture. Various types of parks and gardens should set up public welfare propaganda panels including core values, speaking civilization and building a new style, caring for minors, civilized travel, and creating a national civilized city. (Responsible unit: City Comprehensive Administrative Law Enforcement Bureau, each street)

7. Road signs. More than 50% of the city's road nameplates should produce public service advertisements containing core values, civilization, care for minors, civilized travel, the creation of a national civilized city and other content. (Responsible unit: Municipal Bureau of Civil Affairs)

8. Beixin Street in the good country North Road Junrui City, Longquan Street in the Longquan Road and Beixin Road junction and Dongcun flowers, Dongshahe Town in the Beiliu Road and Jinghe Road junction to make a high artillery; Jinghe Street, good South Street, South Shaxahe Town should be set up in a prominent position at least one public welfare high artillery. (Responsible units: the streets, Dongshahe Town, Nanshahe Town)

9. Financial outlets category. In the city's financial institutions outlets electronic display screen to play core values, civilization, create a new style, create a national civilized city and other content of public service ads, set up in the hall, including core values, civilization, civilization, care for minors, civilized travel, the creation of a national civilized city and other content of public service display boards, easy to pull up the treasure or posters. The production and display of industry norms in a prominent position. (Responsible unit: Municipal Finance Office)

10. Municipal Tourism Services Bureau is responsible for setting the core values in the lobby of the star-rated hotels and above, the creation of a national civilized city easy pull-ups, posting thrift, honesty and integrity of the business posters, placed at each table thrift, civilized table tips sign. Municipal Food and Drug Administration is responsible for supervising each restaurant to set up no-smoking signs in a prominent position, posting frugality and morality, civilized table posters, and placing the relevant reminder signs. (Responsible unit: the city travel service bureau, the city food and drug supervision bureau)

11. enterprises and institutions class. The authorities, enterprises and public institutions, mass organizations should make full use of their various types of bulletin boards, windows, electronic display, light boxes, display boards, blackboards, hoardings and other carriers, the production and posting of the city's publicity paintings, slogans, public service announcements. In the doorway set up to create a civilized city, the ideological and moral construction of minors and "civilization and a new wind", "Figure of our values" public service advertisements publicity signboards. (Responsible units: Municipal Civilization Office, Municipal Comprehensive Administrative Law Enforcement Bureau, enterprises and institutions)

12. Other social media categories. Hospitals, pharmacies, police booths, commercial streets, theaters, hotels, supermarkets, shopping malls, farmers markets, flyovers, guardrails, the main street front rooms and all electronic display screens, building TV, large outdoor billboards and other media, to large density, rolling broadcast core values, civilization, care for minors, civilized travel, the creation of a national civilized city and other contents of public service announcements, public service advertisements, the number of not less than The number of PSAs should not be less than 30% of all advertising resources. At the same time, a certain number of signs should be set up to remind people to abide by morality and be thrifty. (Responsible units: Municipal Health Bureau, Municipal Food and Drug Administration, Municipal Public Security Bureau, Municipal Comprehensive Administrative Law Enforcement Bureau, Municipal Culture, Radio and Television Bureau, Municipal Market Supervision Bureau, Municipal Tourism Bureau, Municipal Bureau of Commerce, Municipal Business Office, the streets)

Third, the network sound propaganda

1, network propaganda. In China Tengzhou network and Tengzhou civilization network set up "to create a national civilized city" thematic page, the timely release of information on the creation of civilized cities and the creation of the work of the dynamic, and at the same time, publicity, civic moral code of conduct, civilized etiquette, volunteering and other related knowledge, the publication of public service announcements, publicity tours, and regularly updated, to create a strong atmosphere for the network propaganda. A strong atmosphere of network propaganda. Tengzhou Daily Newspaper, Tengzhou Radio and Television Station to use microblogging, micro letter, client, etc., with new technology to strengthen publicity. (Responsible units: the city network management office, the city information service center, Tengzhou Daily News, Tengzhou radio and television station)

2, voice propaganda. Mobile, Unicom and telecommunications and other communications providers to make full use of the SMS and ringtone platform, the use of warm tips, in due course, to all cell phone users in the city to send the concept of creating a city, slogans, slogans, "civilization and a new style" public service announcements and other information. To be March 9, to complete the creation of the city ringtone setup work. Create a city of public service SMS no less than 4 times a month, at least 1 per week. (Responsible unit: City Mobile, City Unicom, City Telecom)

The above types of public service announcements production, hanging, broadcasting to be completed before March 13, and long-term maintenance. City Office will create a national civilized city publicity work for inspection and supervision, and will be responsible for the creation of civilized city units of publicity work into the creation of civilized city supervision and evaluation of important content, regular briefings on the situation.

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