In fact, coffee needs to be tasted slowly, just like life. If the small partners who want to enter the business now are not very clear about the goal of entering the business, they will directly join well-known brands at home and abroad. This choice is also reasonable. After all, the consumer groups of big brands really exist, and our small partners can join the catering enterprises of well-known brands. Let's take a look at the county-level joining fee of Starbucks Coffee in Bian Xiao.

1. What is the county-level joining fee for Starbucks Coffee? 1.5 million can join.

Opening an 85㎡ Starbucks coffee franchise store in a county-level city, the basic cost is about 6.5438+0.5 million yuan, mainly due to the high joining cost. Even in a county-level city, this joining is far higher than that of the same industry. After all, it is a coffee and beverage enterprise with great market appeal.

Second, Starbucks coffee brand introduction

Starbucks has a profound and accurate strategic vision. As a luxury brand in the coffee industry, Starbucks has always been a beacon in the eyes of many entrepreneurs. The motherland is vast in territory and abundant in natural resources. Starbucks is determined to develop in China for a long time and grow together with China's economy. Since 1999 entered China, Starbucks has opened more than 430 stores in Greater China, including Hongkong, Taiwan Province and Macau, of which about 200 are in Chinese mainland. At present, Starbucks is actively expanding the second-tier market in Chinese mainland. There are certainly many small partners who want to join the Simbach industry, but the expensive joining will make many people look down on it, but the newly launched county-level Canon dream. Committed to making China the largest international market for Starbucks outside the United States in the near future. For the small partners who join, the most worrying thing is that the business fails, and the mud cow enters the sea, but choosing to join is a different choice. The cost here, and for many consumers, prefers and welcomes this cheap-flavored enterprise. In addition, the company adheres to the consistent cultural tradition in the world, actively integrates into the local community and culture in China, and becomes a responsible corporate citizen in China. In September 2005, the company invested 40 million yuan to set up "Starbucks China Education Project", which was specially used to improve the education situation in China, especially to help teachers and students in poverty-stricken areas in the central and western regions. Among them, the first donation has cooperated with China Soong Ching Ling Foundation to carry out the "Western Gardeners Training Program".

Third, the conditions for Starbucks coffee to join

1, an enterprise organization or individual citizen with independent civil liability.

2. Have a suitable business place and a certain amount of start-up capital and working capital.

3. Have a sincere attitude of cooperation and ensure the coordination of local external relations in the completed business process.

4. Be able to faithfully maintain the brand image of this brand and have the willingness to operate for a long time.

At present, more and more people choose to start their own businesses, and there are not a few friends who join the catering industry. Bian Xiao recommended the joining project: Starbucks County Coffee Joining, a good project with good value for money, to meet their entrepreneurial dreams. And judging from the feedback from the peers who have joined at present, the effect is still good. Friends who are interested in entering the business should act quickly. Joining big brands in county-level cities is also a very rare opportunity.