How to name a personal self media brand

01, according to the marketing object of the name

As a self media brand, there will certainly be their own marketing object, audience group, according to them to give the brand name, can directly highlight the audience group, attract to the target users. Such as single dog, operation meow, the most beautiful pregnant mom, life aesthetician and other names, not only good, but also all very targeted.

02, a name with an organizational label

Everyone prefers the big brand things, it will seem more secure. So when naming your personal self-publishing brand, you can come up with a community organization type of name that will give people a sense of community. This kind of name is also better, according to the characteristics of the self media plus community labels such as faction, will, society, circle, etc. to name can be. Such as: action faction, explosive will, small secret circle, etc..

03, the name should show personality style

The brand name to be good, there must be a distinctive style, reflecting the difference between the name and others. Such a name with a unique personality style can be a word, a phrase or a sentence. Such as before it is too late, she floats in the river and lake, a good girl radiant, the soul has the fragrance of the woman and other such names, are very personalized color.

04, brand business with personal nickname name

This method means that your self media brand is operating what business, or want to let others know what, according to its name, and with a personal nickname. For example, a self media brand engaged in cosmetics related industry, can be named make-up artist mk. This kind of name is very good, such as food designer shoo shoo, takeaway boy Joe, courier Xiao Wu, etc..

05, in the name of the integration of selected, the whole book, etc.

This is a more ingenious method of naming, giving the intuitive feeling that the brand is a lot of content is very full, this kind of name is more attractive. The basic format of the naming method is industry content + selected or a complete list, such as selected cold jokes, selected gifs, microblogging funny book, a complete list of flowers, etc..

06, from the point of view of learning and training name

Many people are trying to learn through the media to learn, understand something, so to seize this psychological, so that the name of the media is full of learning pointers, will be very attractive. Format can be called xx teacher, xx classroom and so on, such as Kunlong teacher, play English with Daxiong, workplace charging treasure, steamed buns business school and so on.

Basic requirements for personal self media brand name

First, the name should be new and unique.

Personal self-media name must be novel, not commonplace, avoid the same name with other self-media, so that it can quickly capture the consumer's vision, arouse the interest of consumers, attract them to pay attention to themselves, and deepen the public's impression of the self-media. This is a great help to spread.

Second, the name should be loud and catchy.

While it is said that the media is more of a visual experience, but the name of the personal media should be pleasant to read and listen to, and a catchy, loud and rhythmic name will be more appealing and have a stronger dissemination power. If the name is more awkward, rhythm is not strong, not that is not conducive to the spread.

Third, the name should be simple and beautiful.

Personal self media name should be simple for good, easy to read and remember the brand name can not be too complex, otherwise it will cause negative effects. For example, some self-media like to use complicated and difficult words for the name, so that readers not only can not recognize, but also can not read the sound, so naturally, it is not a good feeling, so try to avoid.

Personal self-media brand name examples

Kang Mei private kitchen

The main content of the brand's communication is cooking, and the words "Kang" and "Mei" belong to the character of the gourmet food industry, which represent health and deliciousness, which are two of the most important concerns of the people when they are eating gourmet food, and the use of the word "private" highlights the uniqueness of the brand.

Mango gossip

Mainly about some strange things, gossip word direct use, at a glance, very attractive, because most people are a little bit of eight strange, hunting psychology, and borrowed from the mango this kind of fruit, it seems to be very graphic, very flavorful.

Ten o'clock reading

Ten o'clock indicates that the brand will release some reading-related things regularly, which is easy to make the audience form good habits and accept a better experience. Ten o'clock in the evening is the time when people like to play with their cell phones, this point pushes the information, people have a greater chance of clicking on it.

Mobile phone observers

Now the cell phone industry is relatively hot, from offline to online, all kinds of mobile phone-related things are very much. When there is a lot of stuff, it's very complicated, and it's hard for people to tell the difference. The name cleverly uses the three words observer to give people a very professional feeling.

Beauty Daquan

The name is simple, direct and precise. The word beauty is suitable for women and most women like to wear makeup, so the name is very attractive. The use of the word Daquan gives the impression of rich content, meaning that all kinds of beauty tips are available.