One, the night market investment in the general idea
1. Merchants management general idea: the night market catering, small commodities, apparel, entertainment and other categories of investment operation, the specific circumstances of the actual market operation according to the adjustment and expansion. According to the market demand for the arrangement of venues, according to the integrity of the business, strength and business content of merit into the field, to ensure that the overall image of the night market.
2. The general idea of night market planning:
1) The first phase of the night market with small commodities, clothing, cosmetics and other forms of business, the first active popularity of the square in front of the Student Street City Plaza Plot A, the formation of the night market atmosphere.
2) The second phase introduces entertainment projects, handicrafts and other specialties of the night market to gradually attract the flow of people from the square in front of Lot A, which has already formed the atmosphere of the night market, to the inner ring plaza. At the same time in Chengpu head market side, open up barbecue, hot and spicy street; in the student street city plaza plot B front plaza, opened up into the flavor food street night market, operating various flavors of snacks, stalls;
3) the third stage with the formation of the night market of plot A and the student street city plaza plaza plots B, C, D, F, investment promotion, the introduction of the main store, and gradually expanding the night market successively to the plot A and B between the plot B, plot B and B, between the plot B and the plot B, the plot B, the plot B, the plot B, the plot B and B, the plot B and B. Between plot A and plot B, between plot B and plot C, between plot B and plot D and the street in front of plot C, to open up the night market with small commodities, clothing, cosmetics, specialty handicrafts, food and other businesses.
Two, the current stage of the night market investment operation planning
1. Merchants group: from the early investment results, the current active contact with the 218 merchants of the night market, where the distribution of the industry is as follows:
Industry
Number of merchants
Proportion
1
Small Commodity
57
26.15%, and the number of merchants is as follows. p>
26.15%
2
Clothing
97
44.50%
3
Accessories
27
12.39%
4
Diets
9
4.13%
4.13%<
5
Entertainment
1
0.46%
6
Shoes
18
8.26%
7
Cosmetics
7
3.21%
Total
218
Remarks
Small commodities mainly include electrical accessories, socks, eyeglasses, hats, bags, toys, cross-stitch, handicrafts and so on
So the future investment group object is mainly aimed at the expansion of small commodities, clothing, jewelry, shoes, cosmetics, entertainment, food and drink and so on several major aspects.
2. Night market operation time
1) 17:30-22:30 every day, admission time 17:00, withdrawal time 22:30
2) 15:30-22:30 every day on holidays, admission time 15:00, withdrawal time 22:30
3) can be arranged according to the actual situation without interfering with the traffic. Daytime stalls can be arranged without affecting traffic, with the area between Lot A and Lot B, and between Lot B and Lot C