With the rapid development of modern social economy, people's requirements for spiritual and material culture are getting higher and higher.

However, the improvement of urban life quality and the rapid pace of life, coupled with the rapid infiltration of diversified cultures into people's lives, have forced many traditional industries to face a new stage of inheritance and innovation, and also made consumers pursue higher and better spiritual and material enjoyment.

However, analyzing today's society, people's pursuit of the theme is nothing more than six words: green, health and fashion.

Throughout today's society, people are paying more and more attention to eating, and three meals a day are becoming more and more varied, especially breakfast, which pays more attention to simplicity rather than simplicity. This is especially reflected in many modern white-collar workers.

in this way, we need to open a modern and open fashion cake shop that integrates tradition and innovation. Let customers throw away the "irritability" behind the fierce social competition when they are busy or spending in leisure. It also gives them more understanding and choices about catering.

As for the traditional cake industry, it is facing huge industry competition. We need to stand out from the competition, build a brand slowly, and a series of products with good reputation.

our products cover: Chinese, Japanese and western cakes, various Chinese and western cakes, desserts, cheese products, fresh fruit and vegetable drinks and tea. All our products will have to focus on the concepts of fresh green, health and fashion. Realize the modern consumer's mentality of "seeking difference" in products.

in addition, we will also build an e-commerce platform, which will facilitate customers and consolidate ourselves through hard promotion, so as to realize double-line profit and achieve final benefits.

We will strive to create more social values around one idea to meet the needs of different consumers. While consumers are satisfied, they will win more word of mouth in order to build and promote their own brands and realize profits.

company description

our company is a company involved in the catering industry, which is built around healthy and leisure services. Xu Tu has gradually built its own brand and occupied market share.

The company is involved in a traditional industry, but it is a company that stands on the basis of the traditional industry and constantly strives for innovation, development and survival. The company is bound to face fierce competition in the industry, but it will not ask for a share with the weak attitude of a newcomer. Instead, we will occupy a part of this market with the attitude of pursuing innovation and success in order to grow continuously.

the company's main products are: Chinese and Japanese western cakes, desserts, snacks and cheese products with various styles and tastes, fresh and freshly squeezed healthy fruit and vegetable drinks, and various kinds of tea products. The company's products will adhere to the concept of fresh, green, healthy and fashionable, so as to meet the needs of customers and achieve a win-win situation.

in addition, the company will build its own online sales platform with the help and promotion of e-commerce platform, and implement special door-to-door delivery to realize brand docking, and adopt the' two-line sales' model to truly integrate production, sales and service, maximize the company's value and meet the different needs of customers.

the purpose of the company

the company will adhere to the concept of green, healthy and fashionable. Do your utmost to give yourself a sense of mission, so that customers can be fully respected and enjoyed, and at the same time, they can be recognized.

we will provide cakes, snacks and drinks with various tastes, base ourselves on the market, look to the future and serve customers.

business purpose: green, healthy and fashionable. Responsibility gives a mission, and a smile brings respect.

company's goal

the company's products will be favored by the market. Compared with ordinary cake shops, our products are aimed at customers of all ages, ranging from children to the elderly, all kinds of new cakes and drinks.

after a new product is launched, it will naturally attract a certain number of customers, and then slowly develop various new products, so as to bring forth the old and bring forth the new, and launch more and more products that belong to our company's characteristics and make our own characteristics in this industry.

from the standpoint of customers, the company will do its best to be responsible for customers, so as to establish a good reputation, establish a good image for the company and achieve brand building.

most importantly, the company should make a profit. Ideally, a three-year plan should be based on the market in the first year, expand the market in the second year, and achieve real profit in the third year.

business items and contents

as a service industry, we not only provide a single product, thoughtful service, but also the characteristic environment is an important factor to attract customers. Therefore, our company deals in special products, in-store services and clerk services.

main products:

all kinds of Chinese and western cakes, pastries, desserts and cheese products

in the early stage, we will provide finished products with "Kosamir" or "85 C", so that we can package them to ensure the quality and improve them, and finally launch our own products.

we will also hire professional bakers to design and improve, and launch our own special products, which will become the company's brand projects. Special flagship products will also be launched in various holidays or different seasons.