The QR code of a mobile phone is a mosaic-like picture multimedia message. This picture contains relevant information, which is sent to your mobile phone by the organization you participated in. After you receive this short message, it is equivalent to getting a ticket. When you cut the ticket at the door, you open the multimedia message and read the picture in the multimedia message by a special scanning device. If the information is correct, you can enter the venue.

passive mobile phone QR code tickets can be used by almost all mobile phones. However, if a mobile phone shoots a QR code, it needs to install special QR code recognition software on the mobile phone, which is the active mobile phone QR code ticket. Generally speaking, passive tickets are used, and organized to send QR code pictures (checkered pictures) to your mobile phone.

for the specific principle of mobile phone QR code tickets, please refer to the following information.

classification of mobile phone QR code

there are two applications of mobile phone QR code: one is to be read, called barcode voucher or electronic receipt, which is jointly launched by Mobile and New World Wing Code, and the other is to be read, called barcode recognition, which is jointly launched by Mobile, Zhuowang and Galaxy.

application of mobile phone QR code

barcode identification: the mobile phone QR code can be printed on newspapers, magazines, advertisements, books, packaging and personal business cards, and users can quickly surf the Internet on their mobile phones by scanning the QR code through the mobile phone camera or inputting the numbers and keywords below the QR code, so as to browse the web pages, download pictures, texts, music and videos, get coupons, participate in the lucky draw and learn about enterprise product information quickly and conveniently, without inputting URL on their mobile phones. At the same time, it is also convenient to identify and store business cards, automatically input short messages, obtain public services (such as weather forecast), and realize various functions such as electronic map query and positioning, mobile phone reading and so on. With the advent of 3G, QR code can provide a convenient entrance for web browsing, downloading, online video, online shopping and online payment.

the application of bar code recognition provides great convenience for users to surf the internet by using their mobile phones, which saves the trouble of inputting URL, and can quickly access the web pages they want to see with one keystroke, greatly improving the convenience of surfing the internet. In addition, the application of barcode recognition also provides a way for print media, value-added service providers and enterprises to communicate with users anytime and anywhere.

The online application of bar code identification aims to further provide users with convenient and high-quality mobile Internet services, and at the same time, build a mobile phone QR code industry chain with China characteristics, and open up space for enterprises and industry applications. China Mobile is vigorously promoting mobile phone manufacturers to pre-install bar code recognition software. The two-dimensional code of mobile phone, mobile phone menu and search engine are also called the three entrances of mobile phone internet access, allowing users to obtain any content at any place and through any media; At the same time, through this platform service, we will create value for media, enterprises and brands.

development trend of two-dimensional code of mobile phone

1. About barcode voucher

"barcode voucher" is a new product of mobile data service of "voucher" jointly developed by China Mobile and New World Wing Code Information. It combines modern mobile communication technology and two-dimensional code coding technology, encodes the content and holder information of traditional voucher into a two-dimensional code graph, and sends it to the user's mobile phone through SMS, MMS and other means. Its biggest feature is uniqueness and safety, which not only saves cost, but also saves time, improves efficiency and is convenient to use. At the same time, it is also very environmentally friendly and fashionable. Bar code vouchers are widely used in electronic payment vouchers and personal identification, and are used as various electronic bills and evidences, such as electronic tickets (movie tickets, performance tickets, train tickets, airline tickets, etc.), electronic coupons, electronic delivery vouchers, electronic VIP, points redemption vouchers, etc. Now the more mature applications are electronic ticketing, electronic VIP, point redemption and electronic coupons.

2. Comparative advantages of passive identification over active identification

At present, mobile phone QR codes are mostly used to access the Internet, which is active, and requires high requirements for mobile phone terminals. It is necessary to be able to take photos and have reading software (smart phones with reading software installed). The bar code voucher service we provide is passive, as long as your mobile phone can accept MMS (even SMS), which saves logistics costs instead of previous paper tickets, and is fashionable and environmentally friendly.

3. Advantages of Bar Code Voucher

1) Electronic Voucher: Make up for the lack of voucher links and make e-commerce transactions form a complete closed loop.

2) paperless voucher: it replaces the traditional paper voucher, saves materials and is very environmentally friendly.

3) save logistics link: wireless network transmission saves logistics link, saves cost and improves efficiency.

4) Convenient and fashionable: the mobile phone is portable, easy to take and use, fashionable and fast.

4. Current situation and trend

With its unique innovative advantages, electronic receipt (barcode voucher) will be widely used in various businesses that need to be accepted on the spot after e-commerce transactions in the future, replacing traditional paper vouchers. These applications include all kinds of transaction links as vouchers after transaction payment, and will also be used as auxiliary proof of identity. At present, New World Wing Code and China Mobile have opened barcode voucher business in 13 provinces and cities such as Guangdong, Zhejiang, Jiangsu, Shandong, Beijing, Shanghai, Hunan, Sichuan, Chongqing, Yunnan, Fujian, Tianjin, Liaoning, etc., and will be fully opened nationwide in October 2117, with a monthly traffic of more than 1 million, and this number is growing rapidly.

the number of mobile users in China has exceeded 311 million, exceeding the population of the United States. The huge mobile user base and the unique performance of convenience, high efficiency and low cost determine that the electronic receipt will have a very broad market prospect.

5. Successful application

From the birth of the first electronic movie ticket in China, to the successful application of China Southern Airlines self-service check-in system broadcast by news broadcast, and to the mobile VIP easy registration service that will be fully adopted at more than 61 international airports across the country, the barcode voucher products launched by New World Wing Code have been successfully applied in mobile communication, cultural performances, transportation, finance, catering, entertainment, tourism and other industries. All kinds of electronic bills and evidence, such as electronic tickets (movie tickets, performance tickets, train tickets, plane tickets, etc.), electronic coupons, electronic bills of lading, electronic VIP, points redemption vouchers, etc. At present, its applications in e-ticketing, e-VIP, point redemption and e-coupon are relatively mature.

At present, the wing code information of the New World has become the co-creator and the only partner of China Mobile's barcode voucher (mobile phone QR code) products, and the only partner of China UnionPay's electronic payment voucher products.

description of barcode voucher service

The mobile phone reading (barcode voucher) service based on barcode voucher means that the service data is encoded into barcode voucher graphics on the network side, and then it is packaged according to the model of the mobile phone terminal and sent to the user's mobile terminal by means of SMS, MMS, etc. When in use, the barcode voucher graphics on the mobile terminal are read by special reading equipment. And use the read information as the proof of transaction or identity identification to complete the business forms of various e-commerce application processes

Limitations of using mobile phone QR code in this paragraph

Identification of mobile phone QR code

The QR code on the mobile phone screen cannot be recognized by any kind of QR code reader. Most QR code readers can recognize the QR code printed on paper or the QR code on the packaging of goods, but not all QR code readers on the screen of mobile phones can recognize it. For example, SL-QC15S of Xialang Technology is specially developed for electronic ticketing, which can easily identify the two-dimensional code of the mobile phone screen and has a high recognition rate. Now the boarding pass in Guangzhou and other places has been replaced by the two-dimensional code of the mobile phone, and a multimedia message can easily board the plane, saving a lot of trouble and a lot of costs.

factors affecting the identification of mobile phone QR code

The main factors affecting the identification of mobile phone QR code are as follows:

1. Whether the QR code is generated according to the standard

2. The background color of mobile phone, the QR code picture with little blank space and the background color that is too dark and dark will affect the identification speed

3. The clarity of QR code contains a lot of information, but the QR code picture is too small, which will also affect the identification speed.