But we have thought about it, in this society now, the more you pursue stability, the more you can not get stability. The market upgrading produced by the market turbulence, as well as the development of industrial revolution, so that the traditional industry in the Internet era inside a very tormented.
The traditional industry why the transformation in fact, in the final analysis, this is nothing more than two kinds of pain and suffering.
One of the traditional thinking of the traditional industry after decades of development, has been y fixed words, if you want to change, will inevitably bring thinking on the torment, pain in the heart.
Two to the Internet as the representative of the new enterprises are slowly devouring the traditional industry's market share, this pain, manifested in the performance of the atrophy, pain in the body.
Moreover, we actually analyze the internal and external reasons from the industry, it can be well illustrated, why the traditional industry has come to a period of time have to change.
First we look at the external environment. When we ask why the business is not doing well, many people will be our very general sentence "the market is not doing well", that in the end the market where not doing well? In the end where has changed?
1, the customer has changed:
Consumer demand escalation, so we are increasingly difficult to meet their needs.
Previously, I mentioned in an article a "consumer downgrading concept", referring to consumers more rational, more cost-effective. This is just the opposite of consumer upgrading, which refers to consumers' pursuit of quality and brand, far more than price. Personally, I think these two concepts are also applicable to this article. Consumption upgrading and downgrading is the performance of consumers in different consumption levels of the period, and the traditional industry corresponding to the customer, is in the consumption of upgrading of this period.
For example, in the training industry, in the face of the traditional training industry, there are a lot of mixed teachers. In the face of such a market environment, coupled with the quality requirements of consumers for this industry, the traditional education and training has been far from meeting such requirements. Therefore, the use of the Internet to realize the transformation of this facility is the traditional training industry to achieve self-redemption. Put the training on the Internet is one of the ways to change the traditional training
2, competitors have changed:
Previously, the traditional industry to play to play are that a few powerful enterprises in the game with each other, the competitors are loaded with the same industry, the set of rules we all understand, and naturally know how to play your cards. But now it is different, the sudden emergence of new enterprises, mainly Internet companies, subverted the traditional industry that set of play.
And more importantly, these entrepreneurs, represented by startups and crossovers, are driving the traditional industry revolution. In the past, you traditional industry think they are God, do not pay attention to the customer, to provide quality service? That's fine, let's meet the needs of consumers, I meet, I can replace you.
This is the traditional industry is facing external changes, before your advantage, in the Internet era is slowly eliminated. So, inside the traditional thinking, you are not doing wrong, but in the current thinking, the cause is also like a boat against the current, not to advance is to retreat! This is a competitive era, you do not do right, is the biggest mistake!