In order to attract people, catering activities need short videos for marketing; Takeaway marketing of catering platform; Small gift marketing and so on. Nowadays, people like to hold parties, birthdays and weddings in restaurants. Restaurants can also provide people with their own gifts, such as sending cakes, longevity noodles, photos and personalized gifts, which are all effective marketing methods.
How to make catering activities attractive
1. Marketing with the help of short videos
Many online celebrity restaurants have been popular in short videos, and people have uploaded many new DIY ways to eat delicious food on short videos, such as tomato and beef rice in Haidilao and spicy hot food. Because they are all uploaded by ordinary diners, the feeling is very real and grounded, and some pictures have a strong impact, so that foodies can't help but try to imitate them.
As a restaurant owner, you can design your own DIY online celebrity style, and with the help of Tik Tok's publicity, let diners participate, thus driving the passenger flow of the restaurant, and the attention of the restaurant will naturally increase.
2. Take-away marketing of catering platform
For merchants, the ranking of take-away platform is the most important factor that affects sales volume. First of all, the ranking of platform has three main weight indicators, namely sales volume, preferential activities and customer's word-of-mouth evaluation. Merchants should improve their sales by optimizing these three indicators, and then improve the visibility of their stores.
3. Small gift marketing
For example, people's gatherings, birthday celebrations and weddings are all held in restaurants, and restaurants can also provide people with their own gifts, such as sending cakes, longevity noodles, photos and personalized gifts, which are all effective marketing methods. It can also leave a good corporate image for consumers, win the favor of consumers and invite more friends to patronize.
Restaurants don't regularly update their dishes, and the taboo dishes remain unchanged. For those who do catering, it is necessary to do a good job in investigating the consumption level and taste, to meet the popular taste demand, so as to attract consumers into the store through discount promotion, so that customers can try new products and see their feedback.
improve the management of the store in time, and the business in the store will get better and better in the later period. On the above premise, we must adhere to the service attitude and taste quality, so as to leave more customers to eat in the store.