Our online celebrity promotion business has been going on for some time. In the process of business development, I met many interested customers, covering all walks of life, such as e-commerce, physical stores, games, applications, and even black five types of consulting, how to make online celebrity Network promote its products. I met five black customers, but I refused because I couldn't push them. Network celebrities are suitable for promoting products with brands, awareness and landing, otherwise, the transformation will be very difficult.

1. What is an online celebrity?

Refers to users who often post short videos on Tik Tok and have a certain number of fans. It's called online online celebrity. There is no industry standard for the number of fans. For example, a vertical game with thousands of fans can be called an "online celebrity".

2. Billing methods of network celebrities

It charges according to the number of videos released, and pricing according to the number of fans and online celebrity influence. For example, an advertisement with 300,000 fans in "Celebrity on the Internet" costs 3 cents per fan, and the price of a video posted in red on the Internet is 9,000 yuan (excluding the creation cost).

3. Promote online celebrities

Put the product information software into the online red video for release, such as placing advertisements in movies, and the protagonist taking out a brand of beer. Some industries can choose live video, such as the game industry, which mainly focuses on live video. Direct transmission refers to the video recorded by Party A and released through online celebrity account.

4. Promotion effect of online celebrities in Tik Tok.

This is the most concerned issue for many customers, and it is also the most impossible guarantee to shake the network celebrities. The promotion of online self-help red often increases brand awareness, which is characterized by slow effect and inability to monitor the transformation process. Therefore, it will be harmful to put red advertisements on the internet with the idea of effect advertising.