O2O e-commerce in the catering industry are mainly the following:
1, takeaway mode, this mode is the Internet company and the catering industry cooperation, the Internet company in the online publicity and promotion, planning activities, gather popularity, improve visibility, attracting catering stationed. Catering stationed, upload products, take orders, after receiving orders, in accordance with customer requirements, there are sent to send a specialized delivery personnel will be sent to the hands of the customer's food.
2, group-buying mode, this mode is through the online display, the customer orders online, and then go to the catering store to consume, that is, for online promotion, offline display.
3, catering stores, self-built platform, the dishes, food and other shots, in their own platform to show.
4, with the help of microblogging, self-media platform, there are also catering companies to take orders.