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Do restaurant planning marketing should pay attention to which points?

There are many ways of restaurant planning and marketing, the key is simple and heartfelt, winning in effective.

1. Discount promotional activities, must be on the holiday may exist consumer demand, product performance, the expected effect and other factors, comprehensive consideration, scientific settings.

2. Recently, the way of short video communication is also very hot. Although the outside world has mixed reviews, it is definitely a shortcut for brands to brush up their presence. However, this approach is not suitable for companies that are stuck in the rising stage of cognitive communication, one is more costly, and the other is difficult to bring obvious marketing effects.

3. Catering marketing can also try to do some offline experience activities, such as McDonald's, Westbay, one plus one natural flour, 100 feast mushroom ramen and other catering brands are keen to do parent-child activities.

Taking the Baiyan Mushroom Ramen Little Ramen Master activity as an example, by inviting children to participate in the experience of making ramen, the children and their parents can have a close understanding of the core ingredients used in Baiyan Mushroom Ramen and fall in love with this bowl of mushroom ramen.

Experiential activities, compared to discounts and gifts, are more likely to bring restaurant brands closer to consumers, who can experience the whole process of food production from a distance, with more memorable moments, and can also harvest more viscous fan customers.