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How to change from novice to operation manager
Most small partners who have been operating for 0-3 years need to pay attention to the implementation stage. At this stage, they pay attention to the ability of target disassembly, the improvement of operational skills, super execution and the attempt to pay attention to business goals.

1. Target disassembly capability

At this stage, the usual task is to work around the leader's established goals. Leaders usually give business partners a goal to achieve. For example, this month, the DAU of APP increased by 1 10,000.

After receiving this task, the usual practice is to analyze the data, and then disassemble the target to improve the conversion rate of key nodes, which can be disassembled from both channels and conversion rates.

2. Improve operational skills

According to the goal of dismantling, we are now mainly planning a series of landing skills around channels and users, rather than blindly throwing money to solve existing problems.

There are many aspects to improve operational skills, such as reading excellent books, listening to other people's courses and reading excellent articles. If an operation partner does not firmly grasp the basic knowledge of channel operation, user operation, content operation and data operation, I am afraid that the professionalism will be questioned by subordinates or bosses in the future. To be an excellent operation, I'm afraid I'm embarrassed to say I'm an excellent operation without reading dozens of operation books and disassembling dozens of operation cases!

Avoid excessive efforts. One-time lucky success cannot be counted as a qualified operation, but many successes can illustrate the value of the operation. If you can succeed in trading again and again without reading books or articles, congratulations on your operation genius!

3. Super executive power

A good operation must have extraordinary execution ability. After the operation plan is formed, implement it according to the overall operation plan and see the effect.

Don't flinch when you encounter difficulties, and complete the set goals according to the schedule. Only by actually implementing the plan can we have a deeper feeling.

After the implementation, no matter whether the result is good or not, there must be a good plan to resume and output the resumption. In fact, the resumption is also an execution. Many operating instructions are duplicated, but they are unwilling to implement them.

In the process of implementation, we should always pay attention to the business objectives and avoid the waste of our implementation work caused by the change of objectives.

Focus on the target

At work, we should not only work down to earth, but also look up at the sky; From focusing on the completion results to focusing on the long-term goals of the business, rather than the short-term goals issued by the leaders, focusing on the business goals that change with the adjustment rather than the fixed goals of the stage; Focus on self-realization goals in business, not the results specified by leaders.

Only by paying attention to the long-term goals of enterprises can we do our current work well. The long-term goal of the business will be constantly adjusted with the market, business and completion. Especially for small companies or emerging business departments, the goals set at the beginning of the year will be adjusted quarterly or semi-annually, and the goals set by themselves will be adjusted at any time according to the business goals, rather than the fixed goals in KPI. At the same time, in business, we should pay attention to self-setting goals other than business, such as personal growth and self-realization rather than KPI for KPI's sake.

1. Thinking mode

Thinking mode is a very important step at this stage. Summarize the scene thinking model and apply it to your own work, including classic theoretical model and common problem-solving model, to help you make better and faster decisions at work and coordinate the people in the group to solve existing problems.