because it is worth it.

Brand advertising pursues long-term benefits, and does not care about the effect of single advertising, so it will impress users through long-term advertising and affect users mentally. Advertisers are not fools. If the expenditure on advertising can't bring more income, it is meaningless. All the hustle and bustle in the world is for profit, and enterprises must survive.

advertising has the characteristics of strong timeliness, especially in the fields of live broadcast, e-commerce, games, videos, etc., and the accuracy of delivery is very high, so it is easy to generate conversion, so the final revenue brought by many effect advertisers through accurate delivery is far greater than the advertising expenditure. Maybe the price of a single advertisement is only a few dollars, but it can bring in dozens of dollars.