geomantic pattern of shopping malls

* is applicable to geomantic patterns of shopping malls and restaurants.

Workplace geomantic omen can be divided into shopping mall geomantic omen and office geomantic omen, and the points they pay attention to are also different.

Shopping malls pay attention to "the right time, the right place and people", and "the right time" refers to the prosperity of the big environment; "Geographical location" means that the location can close the market and form a buying atmosphere; "Harmony with others" refers to internal harmony in the workplace, and employees can show their smiles outside.

the income from people and people is limited, the income from geographical location is a multiple, and the profit from the right time is a multiplier. Feng shui is living knowledge, and ultimately it depends on people to manage it.

when the weather is favorable, there are business opportunities everywhere; Once the weather is lost, only the shops that occupy land will make money, so the land prices of some prosperous shops are still high; And if there is no geographical location, we must rely on people and (service, taste, technology) to win.

* The financial position of a shopping mall depends on the external road

The formula says, "Acupoint must first look at the water source. Water entanglement is originally a mountain entanglement, and the left bay holds the cave on the left, and the right is on the right.

He also said, "To be an official is pure and expensive, because the water soaks up the green dragon, and it must be water wrapped around Xuanwu that makes you fat for a long time.

water equals road, and road equals water. Every road is like water, and streets are dragons; Roads are also a kind of hoses. Therefore, we can also call the street "waterway" or "road water".

water can gather gas, and it can also separate gas. On the same road, people coming and going will have different situations, which is commonly known as the road has "yin and yang sides."

Sometimes it is found that this side of the road is prosperous (positive side), but the other side is deserted (negative side); Or there are many people on both sides, but one side is very profitable (positive side) and the other side is not profitable (negative side). This is the truth.

* Stores and restaurants should choose low floors

It is best to set up shopping malls on low floors, because any place that is open to the outside world will have fewer guests if it is located on high floors.

For example, if a restaurant is located on the tenth or twentieth floor, it will be troublesome for guests to even take the elevator. Therefore, major hotels rarely set restaurants on the top floor. Most of the restaurants on the top floor are expensive Club, which are not for making money, but for showing the hotel's characteristics and "saving face".

It is difficult to do business in high-rise restaurants and shopping malls, so the shopping malls and restaurants should be located on the first floor as far as possible, preferably in a conspicuous place that you can see when you walk on the main road.

* The gate should face the road, and the dragon opening is adopted.

The formula says, "The dragon opening is full of gold and silver.

and he said, "The white tiger has no choice but to speak.

as for the gate, try to open it in the position of Zuo Qinglong.

It's best to open a shopping mall in Qinglong. Not only should you come from the house, but the gate must be set on the side facing the road.

in addition, the size of the gate should not be too small, just according to the size of your mall space.

No matter how high the mall is, try to open the door by the dragon.

* When you enter the door, you must see the counter, so that customers can spend with peace of mind.

After entering the door, you must let the guests see the counter first, so that they can take a seat or check out.

why do you want this arrangement? Whether it's a restaurant or a store, let customers see the service staff as soon as they come in, so that they can spend with peace of mind.

if a customer enters a shopping mall for a long time, but no one is seen, the customer will go out after a stroll.

Some bookstores or clothing stores that sell ready-made clothes set the counter at the back of the store. People who want to shop will leave as soon as they step into this space and find that there is no one to ask and introduce the goods.

On the other hand, if a customer walks on the street and sees the boss smiling, the customer will think, whether to buy it or not, let's go shopping first.

people are popular only when they visit; Only when people are popular can they buy gas. Therefore, customers should first see the counter as soon as they enter the door.

* The store space should give customers a clear view

The display space inside the store should try to let customers (whether strangers or regular customers) see every corner as soon as they come in.

of course, some items will be slightly blocked by other goods, but let customers see as many goods as possible when they come in.

in addition, the biggest taboo for merchants is to make a big cabinet in front of the store to block the facade.

Things like cabinets should be placed on both sides of the store as far as possible, not at the main entrance of the store; If you want to make a display window on the front, it is best to make only a low cabinet so as not to block the line of sight.

* The internal routes of the store should be as smooth as possible, and the access routes should be properly planned.

The so-called smoothness means that the routes of the "entrance" and the "exit" should be properly planned, otherwise customers will be jammed inside as soon as they enter.

furthermore, the space with poor line movement is also easy to form a blind angle of sight, and you don't even know that things in the store have been stolen.

so, we should plan a moving line with entrance and exit in the store.

* A single entrance and exit can promote sales and increase customers' purchase rate

As mentioned earlier, the cashier and counter should be placed at the entrance. If there is only one door for entry and exit, it will be clear who goes in and who goes out.

This has two functions:

First, customers must check out when they come out, so that they can know who paid and who didn't, and whether the customers have taken anything at a glance.

second, if you use the same door to go in and out, customers will feel embarrassed when they walk into the store without buying anything, at least they will buy a small thing, which is also in line with marketing psychology.

For example, a store such as a convenience store puts a counter at the door. When customers go in and walk out, they will buy a drink, chewing gum, etc. even if they don't see what they want to buy, and they won't leave empty-handed.

* large cabinets should be placed against the wall, so as not to block the central space of the shopping mall

in the shopping mall, large goods or furnishings should be placed against the wall on both sides as far as possible, with low cabinets or platforms in the middle, so that customers can see each other and more goods.

it's very important not to have a blind spot in the store!

* When the door is opened, people will come and go without leaving money

The formula says, "When the door is opened, there is no spare money at home.

and he said, "the door is open in the middle, and the money is scattered and the shell is empty.

if there is a lot of space in the store, such as a department store or a large shopping center, it is necessary to plan the cashier position according to the shopping route of the guests.

due to the large number of guests, the whole space needs two or more entrances and exits.

However, although there are enough doors in the supermarket, it is very taboo to set the gate in the center of the wall.

because, although there are many people when the door opens in the middle, it is only a mobile popularity, and customers will not stay long when they come to the door; We open a store to do business in the hope that people will buy it. If customers just come in to visit and blow air conditioning and leave, why set up a store?

aren't many department stores like this? In summer, many people will go to department stores and blow free air-conditioning by the way, but the spending power of these loiterers is actually very weak.

Therefore, the owner of a shopping mall may wish to pay attention to the orientation of the door, create crowds and keep buying gas.

* "Going through the hall" is the most taboo in supermarkets, and customers will run away.

The formula says, "Yang Zhai is the first fierce, and through flow is the most taboo.

the space design of the supermarket is even more taboo. The so-called "crossing the hall" means that the front door and the back door are in a straight line.

because of the strong atmosphere in the hall, all the guests have run away, and only some people will come specially to buy something that you sell exclusively here.

Therefore, the front door and the back door must be staggered, for example, only one front door and one side door are opened, so as to avoid the situation of going through the hall.

* If the door is too open, the gas will easily dissipate without accumulating wealth.

The formula says, "The gas will dissipate when the wind blows, but the boundary water will stop. The ancients gathered together to make it last, and made it stop, so it was called Feng Shui.

and he said, "The method of geomantic omen is to get water first, followed by hiding wind. External qi runs rampant, and internal qi stops living.

if too many doors are opened in the same space, the gas will be scattered; Once the gas is dispersed, it will not accumulate wealth.

* Guests are most forbidden to come in through the back door

Most of these shops appear in buildings with mixed businesses, that is, buildings with low floors for shopping malls and high floors for offices or houses, and those small grocery stores set up by residents on the first floor.

Because the business targets of these stores may only be residents in the community, they often leave the back door open so that residents can go in and out for shopping at any time, resulting in the situation that guests come in through the back door, so that the store owners will have no dignity, things will be easily stolen, and guests will like to make things difficult by excuses.

as for the location of the front and rear doors, we should judge them according to the whole building and the road.

- Excerpted from Professor Wu's Lucky Career Feng Shui.