In March, 20001year, Zhang Xuansong, who had run several small supermarkets, actively responded to the call of the provincial and municipal governments to "eliminate table pollution, improve community life and build a safe market" and opened the first supermarket in Fuzhou-Yonghui Pingxi Supermarket, trying to introduce fresh agricultural products into modern supermarkets.
The business area of Yonghui Pingxi Supermarket is 1.500 square meters, of which the business area of "fresh food area" accounts for 50% ~ 70% of the whole supermarket. Housewives and office workers are the main customer groups, covering all kinds of seafood, agricultural and sideline products, table food and so on. Equipped with detection equipment for pesticide residues in fruits and vegetables, bid farewell to the dirty, chaotic and poor traditional farmers' market. .
As soon as this commercial format appeared, it achieved great success with its unique business model and accurate market positioning, and developed rapidly like a snowball. Known as "People's Livelihood Supermarket, People's Yonghui", it was praised as the forerunner of "changing agriculture into supermarket" in China by seven national ministries and commissions. Its business model was listed in "Top Ten Innovative Cases of Retail Industry in China", and Yonghui Liming Store was rated as "Top Ten Supermarket in Fujian" by Fujian Economic and Trade Commission.
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Enterprise honor
20 13:
In May, the Ministry of Agriculture, the National Development and Reform Commission, the Ministry of Finance, the Ministry of Commerce, the People's Bank of China, State Taxation Administration of The People's Republic of China, the China Securities Regulatory Commission and the All-China Federation of Supply and Marketing Cooperatives awarded "National Key Leading Enterprises in Agricultural Industrialization".
20 12:
In April, the All-China Federation of Trade Unions awarded the "National May Day Certificate".
In May, Fuzhou Municipal People's Government awarded "Fuzhou Big Banyan Tree Enthusiastic Public Welfare Gold Award". Sina.com, China Reform News, Sohu.com, Oriental Fortune.com and Jiangsu.com, China awarded "20 12 Top Ten New Listed Companies in China".
In June, Chongqing Municipal Party Committee and Chongqing Municipal People's Government awarded "Chongqing Excellent Private Enterprise".
In July, the State Council awarded "National Advanced Enterprise for Employment".
In July, * * * Chongqing Municipal Committee awarded Chongqing Yonghui Supermarket Party Committee "Chongqing is the first to enter the grassroots party organizations".
20 1 1 year:
065438+ 10, Yonghui Supermarket won the list of "20 10 Most Influential Brands of Fujian Economy Year".
In March, Chongqing Consumer Protection Association awarded Chongqing Yonghui Supermarket "20 10 Advanced Unit for After-sales Service".
In May, Yonghui Supermarket won the title of "20 10 New Employment in Hefei 10 Top Enterprise".
In May, Yonghui Supermarket won the title of "Hefei Green Retail Market"
In August, the Fujian Federation of Enterprises and Entrepreneurs, Fujian Daily Newspaper Group and Fujian Regional and Enterprise Evaluation Center jointly selected Yonghui Supermarket as the 16th Top 100 Enterprises in Fujian.
1 1 AVCJ, a leading publication that mainly reports on private equity and venture capital activities and information in the Asia-Pacific region, awarded Yonghui Supermarket the "IPO Award of the Year".
In June+February, 5438, the National Business Daily selected Yonghui Supermarket as "the listed company with the most growth potential". In June+February, 5438, under the guidance of China Business Federation, China Business Daily selected Yonghui Supermarket as "the most growing enterprise in China's business service industry in the ten years after China's entry into WTO".
Baidu encyclopedia-yonghui supermarket