Current location - Recipe Complete Network - Catering industry - What marketing methods have been adopted by catering, supermarkets and other enterprises, which have influenced consumers' feeling, perception, attention and memory?
What marketing methods have been adopted by catering, supermarkets and other enterprises, which have influenced consumers' feeling, perception, attention and memory?

1. Online? Group buying APP

A considerable number of young users choose products through online comments, such as public comments and the recommendation or evaluation of the US group. Bad reviews are fatal to a store, and it is very likely to leave a bad impression on consumers, resulting in the loss of one or more potential customers.

Therefore, businesses should make more efforts on software such as public comment. To a certain extent, businesses can use evaluation to understand their own operating conditions, or conduct research and interaction with customers, so as to improve the service quality of the store and maintain the reputation of the store.

2。 Offline? Reasonable use of coupons

coupons can attract customers to a certain extent, but not all the coupons in stores can achieve satisfactory results. Reasonable setting of discount amount and restrictions can make coupons play a better role.

For example, set the coupon denomination and consumption threshold plus the validity period of the coupon.