Abstract: Grilled fish is a popular food. You can choose to eat grilled fish for friends' dinner, family gathering or business meeting. Grilled fish is not only delicious but also healthy, and has become one of the most popular specialties in recent years. So how do you open a grilled fish shop? How to operate the grilled fish chain store? If you want a good business in a grilled fish shop, you should pay special attention to taste, service and hygiene. Let's learn more about the operation of grilled fish chain stores. First, how do novices open grilled fish shops

1. Products should have characteristics

We should ensure that the products of grilled fish franchise stores have characteristics, especially when choosing grilled fish franchise brands, otherwise, we will not only be unable to guarantee operating profits, but also lose money. If we want to have distinctive products, we must constantly learn and update new products.

2. Do activities on a regular basis

To ensure that grilled fish franchisees have unique sales methods to attract consumers, operators can hold some special activities or promotional activities on a regular basis, give free side dishes to old customers or give some discounts, and hold some special publicity to improve the visibility of the store. These methods can increase the turnover of the store to a certain extent.

3. Shop decoration

To ensure the internal and external image of the grilled fish franchise store, that is to say, to ensure the decoration characteristics and staff service, the grilled fish franchise store should have at least a good clean appearance, and of course it is best to have a unique decoration, which can make people feel appetite greatly.

4. Employee management

In terms of employee service, at least the warm and thoughtful service of employees should be guaranteed, and service is usually the most important point. Otherwise, even if the food in the grilled fish franchise store is particularly delicious, the service quality of employees can not be guaranteed, which will also affect the customers of the store.

2. How to operate the chain store of grilled fish

1. Pay attention to the brand

First, let our store form a brand. If the store is doing well, it is necessary to register its name as a trademark. This can be registered by some trademark agency companies, and the service fee is about 3,111 to 4,111. The fees vary in different regions, which is for reference only. After your own store name is registered as a trademark, others will not dare to counterfeit it easily.

2. Registered trademark

After the trademark is registered, it can be authorized to be used by others. If you use your brand, it will become one of your chain stores. You can negotiate the cost of brand use with the cooperators, so that you can increase your income in the chain store business model.

3. Technology transfer

As your chain store, you should transfer technology to the other side, at least make sure that the taste of grilled fish is the same as that of your store, and wholeheartedly help people open a good store. If he succeeds, your income will be more. This is a mutually beneficial process.

4. Equipment procurement

The equipment procurement in the store should be consistent with your store, which can not only keep the taste uniform, but also save the partners the trouble of purchasing other equipment, save the opening cycle, open early and make profits early.

5. Store decoration

Store decoration should also keep the same style as your store, so it can be regarded as chain operation. The so-called chain is a direct copy of successful experience, including the decoration style. Only by unifying the style can the brand advantage be formed, and customers can recognize that this is the store with great taste.

6. Teaching daily marketing skills

As far as your store is concerned, you may not understand the catering operation. Daily marketing plays a key role in the life and death of a store. Therefore, you should also teach the skills of in-store sales promotion in time. After all, the well-run grilled fish chain stores will help you promote it, and there will be more and more chain stores.