On June 5438+065438+1 October1day, in 2022, Immortal Fairy celebrated its 33rd birthday. The #11kloc-0/Happy Birthday to Longevity Fairy # event held by Longevity Fairy official Weibo successfully attracted consumers' attention and closely linked the brand with consumers. Consumers may win the koi fish of Xianxian birthday party by participating in the lucky draw through the official Weibo of Langweixian. In addition, the customized activities of the exclusive Langwei fresh gift package will give full play to the creativity of consumers.

Whole Foods Online said that on the day when the online applet DIY exclusive wave flavor fresh gift package was launched, the activity page crashed due to the large traffic on that day, and it was directly stuck. It can be seen that this activity to satisfy consumers' emotional value is the key to enhancing brand influence.

Advantages of Longweixian:

1, double helix DNA, a rare and unique feature of Rowen: Rowen is rarely accompanied by the growth of the post-90s generation. Besides the white boy waving a wand on the blue package, consumers' memory of Rowen Xian lies in its shape. Different from other puffed foods, Rowen seldom uses double helix DNA modeling.

2. Taste upgrade, classic and innovation collide: As a snack other than three meals, taste is not only the key for consumers to evaluate the quality of snack products, but also the key for snack brands to seize market share. In the eyes of consumers, in addition to the brand, it is more important that the products are delicious and innovative in taste. Rowen Fresh for 33 years, on the basis of maintaining the classic taste, boldly innovates and constantly brings freshness to consumers.

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