Harlan Sanders, the founder of KFC, served in the U.S. Army and was later awarded the rank of colonel. In honor of his military service, KFC named the fried chicken product he endorsed "Colonel's Nuggets". The naming not only honors the founder, but also gives the product a unique brand story and adds a sense of history to the brand. The name Colonel's Chicken Nuggets is derived from Harlan Sanders' military rank and is a reflection of the brand's culture.