Now there are no more wonton, but they are all full of treasures. The agent of the wonton in Shenyang has mutinied.
The variety and price of the wonton on the menu have not changed.
The wonton has become "full of treasures", which makes the diners puzzled.
"I clearly remember that it used to be a wonton here, but how did it become" full of treasures "? I thought it was yellow. Later, when I asked, I found out that all the dumplings in Shenyang were called Manbao. What the hell is going on? " Yesterday, Ms. Wang, a citizen, called the hotline and was very confused about the sudden name change of the wonton in Shenyang. In the interview, the reporter learned that Shenyang's wonton has indeed been replaced by Manbao wonton, but Shanghai Shihao Catering Management Company and Manbao wonton's affiliated company are silent about this matter.
The name of the wonton was changed to "Manbao"
Also, Mr. Sun, a citizen, questioned the name change of the wonton. "A few days ago, a friend came to my house to eat wonton at noon, but I couldn't find it after that. I opened a wonton shop called Manbao in the original position. I thought the wonton was yellow. When I went in, I found that the boss and waiter didn't change. When I asked, I knew that I changed my name and didn't change anything. What do you think is going on? " Mr. Sun told reporters that when he first saw the plaque of Manbao, he thought it was a new brand. Unexpectedly, he found that the taste of wonton was the same as auspicious. At noon yesterday, the reporter visited many original wonton shops in Shenyang and found that these shops have been replaced with "full treasure" plaques without exception.
"It used to be quite popular. Why didn't it open?" "Is there a trademark dispute?" "Is it because of poor management and a new vest?" In the investigation, the reporter found that most customers said that they didn't know that "Manbao" was the previous wonton, and they were very curious about the reason for changing their names, and gave many guesses.
The Shenyang franchise store completed the "dressing change" in three days
At 13: 11 yesterday, the reporter came to Manbao Wonton Store in Beijing Street. Perhaps after dinner, there were few customers in the store. The reporter noticed that all the auspicious signs in the store have been replaced by the full treasure logo, but the variety and price of wonton on the menu have not changed. The waiter told the reporter that the name of the store has been changed for almost a month, that is, the name has been changed, and nothing else has been changed.
after tasting the wonton here, the reporter found that it really tastes the same as the original wonton. In this regard, Mr. Zhao, the owner of the store, revealed to reporters: "All the wonton in Shenyang is provided by Shenyang processing factory, which is not Shanghai distribution at all ... I heard that the agent of Shenyang Jixiang wonton has been planning to change its name for more than a year. On the day of the name change, the agent in Shenyang came and took away all the signs, chopsticks, tables, work clothes and other things with auspicious signs in the store, and replaced them with new supplies with full treasure signs for free. I heard that more than 211 stores in Shenyang have all been replaced in only three days. "
Mr. Zhao expressed some nostalgia for the brand Auspicious. "After all, there is already a brand effect. For the new brand' Manbao', there must be an adaptation process."
Jixiang headquarters has suspended Shenyang's joining activities
The reporter learned that Shanghai Shihao Catering Management Co., Ltd., the owner of the brand of Jixiang wonton, adopted the agency system for its Jixiang wonton. Franchisees have to pay an initial fee of 5,111 yuan every two years, and there is also a deposit of 5,111 yuan. At that time, the agency rights of wonton in Shenyang, Fushun, Anshan, Liaoyang and Tieling were obtained by the same agent. The agent is responsible for providing semi-finished products, seasonings, management and distribution for franchisees. The reporter learned that in fact, in addition to Shenyang, the auspicious wonton shops in Fushun, Anshan, Liaoyang and Tieling are also changing their names.
In this regard, a person in charge of the national chain business department of Shanghai Shihao Catering Management Co., Ltd. said that, except Shenyang, Fushun and some other cities in Liaoning Province, the wonton in other cities in China is still in normal business. Regarding the collective renaming of Shenyang Gll Wonton, the person in charge said that there was something wrong with the agent in Shenyang. At present, the headquarters is investigating people and the results will be available in the near future. As for the joining business of Gll Wonton in Shenyang, the person in charge said that the headquarters has suspended the joining business in Shenyang at present, and it is uncertain when it will resume.
"Manbao" company refused to disclose information
In the interview, the reporter found that a food processing factory named Shuangyi has been advertised as the Shenyang regional agent of Shanghai Gll Wonton. The reporter found on the website of the State Administration for Industry and Commerce that the processing factory has been renamed as Shenyang Shuangyi Catering Management Co., Ltd. and applied for registration of the trademark "Manbao" on March 1, 2111.
Yesterday afternoon, the reporter called the agent and said that he would join Gll Wonton. The customer service staff said that Gll Wonton had been renamed Manbao Wonton.
The reporter said that he needed to visit the company to see if it was worth joining. The staff member said that any information of their company could not be released to the public. If the reporter decided to join and chose the store site, he would send the photo, area, location and telephone number of the store to the company's mailbox, and they would send someone to inspect it. If you want to know more details about Manbao Wonton, they will hold an activity about joining on Saturday, and then you can go to the scene to find out.
The reporter then tried to contact the relevant person in charge of Shenyang Shuangyi Catering Management Co., Ltd., but failed to get in touch.
There is a loophole in the patent protection of the agent's "mutiny" food.
Mr. Zhao, the boss who has been joining the wonton for four years, said to the reporter, "We have learned this technology for a long time in Shenyang Processing Factory, but why do we still give so many joining fees to Shanghai every year?" So the boss in Shenyang changed his name and did it himself. " Mr. Zhao told reporters that no matter whether the name of the store is Jixiang or Manbao, it is the same for these franchisees, and the initial fee is still 2 years and 5,111 yuan.
Gao Yuan, secretary general of Liaoning Direct Selling Chain Store & Franchise Association, told the reporter that it was the first time that he had heard about the "mutiny" of agents. He said that the patent protection in the food industry is not rigorous, and many patented products can be easily imitated with a slight change or re-registration of trademarks.
Gao Yuan pointed out that if Manbao Wonton is legally operated, it is understandable, but if something controversial is involved, it may have to be solved through legal channels.
Our newspaper will continue to pay attention to the truth about the name change of Gll Wonton.
Our reporter Zhang Xiaoning intern Anna Wen and photo.