1, register applet account.
Whether you choose custom development or template construction, the first step is to register a small program account first. The small program account registration directly enters the WeChat public platform. According to the prompt, fill in the information to register. If you are an enterprise that has registered and completed the authentication of WeChat official account, you can choose to add applets through WeChat official account, which can also save the authentication cost of applets.
2. Build a small program
There are two ways to build applets, one is custom development, and the other is to choose existing template applets to build. Enterprises and offline stores can choose which development mode according to their actual situation. The cost and time of custom development will be much higher than that of template applet. If you are a start-up company or an offline store, I suggest you choose an existing template applet to build it. This template applet is very convenient to build, with short construction period, convenient online and low cost. Even a small white who doesn't know the code can build it.
Step 3 release applets
Publishing applets is also very simple. If it is a template applet, it can be released directly according to the tutorial provided by the website company. If it is a custom-developed small program, the website company will help you get it all, without your own operation.
An industry suitable for building WeChat applets
1. Integrated e-commerce industry: Empower integrated e-commerce, help offline stores to expand new customers online, effectively open up online and offline diversion of customers, and promote soaring turnover.
2. Beauty and skin care industry: it is suitable for brands and retailers to realize data integration from public domain to private domain, and combine the refined community operation of enterprise WeChat to improve the repurchase rate of products and realize the two-way improvement of brand power and retail power.
3. Catering industry: For office workers, "what to eat" every day is a problem that most people face now. And a catering applet can directly display nearby gourmet drinks, which is convenient for users to solve the problem of eating with one click on WeChat. Users can order food online or on-site by scanning the code.