The biggest advantage of group buying is to save money. By purchasing directly from the source of goods, the price difference earned by middlemen is reduced, and the most affordable products are bought at the most favorable price.

In addition, shopping efficiency has improved, and many people will repeatedly compare and hesitate when buying products, but when they encounter group purchases, especially limited group purchases, they will immediately place an order to participate.

2. Disadvantages of group buying

If there are quality problems with the products purchased by the group, it is difficult to find a special person or customer service to answer and guide, and the after-sales service is not in place, which will affect the shopping experience.

There is no guarantee that every group purchase will be successful. If the number of buyers does not meet the requirements of the delegation, the group purchase will be cancelled, which is not timely.

Classification of group buying

1, community group purchase

Digging deep into community group buying services to achieve mutual benefit and win-win among residents, merchants and webmasters is also an important source of income for the website. The website should make full use of the unique advantages of the community portal platform, do a good job, do a good job, do a big job, do a good job, strengthen the community group buying service and carry out community services.

2. Graded group purchase

Graded group purchase means that both netizens and merchants can initiate group purchase or group approval according to their own needs, set group purchase or group approval prices according to different group purchase levels, and wait for sellers or buyers to participate in group purchase, thus providing the majority of netizens with the right to "bargain" with merchants, and also providing a brand-new choice for sellers to expand sales through grading group approval.

3. Single product group purchase

Every day, a single boutique consumption is launched, involving fields across training courses, outdoor activities, catering and other service industries. If users are interested in group buying, they can click the buy button to make up the minimum number of people in a limited time, so that netizens can enjoy the ultra-low group buying price and get coupons by downloading, printing and sending text messages. , and use coupons for consumption.