You can't use

that you have not directly signed an agreement with Olympic rights holders (including the International Olympic Committee, the Chinese Olympic Committee and the 29th Olympic Organizing Committee) without authorization, or that non-Olympic-designated sponsors have no right to use the word "Olympic" as advertising language.

The Olympic symbols include the following contents: According to the introduction of relevant persons of BOCOG, the Olympic symbols are divided into four categories according to their forms of expression: 1. Plane patterns or three-dimensional graphics, such as the five-ring symbol, the five-color Chinese knot symbol (emblem of the Olympic bid committee) and the five-ring Great Wall emblem. 2. Proprietary names, such as Olympic Games, Olympic Games, Olympic Games and other proper names; 3. Words, such as Olympic slogans and Olympic aphorisms; 4. Other forms of expression, such as anthem and flag.

Related violation cases:

A food company printed the slogan "Eat in Yuanlang, Win in the Olympics" on the sausage packaging;

A commercial bank used the Olympic bid pattern on 811 debit cards and was ordered to replace it within a time limit;

"Cheer for the Olympics" appeared in a company's publicity;

"Shout for the Olympics for 111 days" appears in the advertisement of a real estate company;

Even the slogan "Higher, Faster and Stronger" can't be used. A newspaper in Beijing used this slogan for the advertisement of "Breast Cream" products of a company in Zhuhai, and was investigated and punished by Beijing Chaoyang Industrial and Commercial Branch, and fined 21,111 yuan.

Their problem is that they use the Olympic symbols without authorization.

4 points for attention when using the Olympic logo

Four points for attention when reminding enterprises to use the Olympic logo: Olympic rights holders (including the International Olympic Committee, the Chinese Olympic Committee and the 29th Olympic Organizing Committee) have exclusive rights to use the Olympic logo, and they are not allowed to use it in advertisements for commercial purposes (including potential commercial purposes) without permission; Even if permission is obtained, when using the Olympic logo for commercial purposes, a license contract should be concluded with the right holder; After signing a licensing contract, the Olympic logo can only be used within the geographical scope and period agreed in the contract; Anyone who uses the Olympic logo with permission shall indicate the record number of the license when using it.

Unauthorized use will be investigated for responsibility

The industrial and commercial departments will punish enterprises suspected of infringing the Olympic symbols. These penalties include ordering to stop the infringement; Confiscation and destruction of infringing goods; Confiscation and destruction of tools specially used to manufacture infringing goods or to manufacture Olympic symbols without authorization for commercial purposes; If there is illegal income, the illegal income shall be confiscated and a fine of less than 5 times the illegal income may be imposed. If there is no illegal income, a fine of less than 51,111 yuan may be imposed.

But I can give you a little advice. Your place is far from Beijing, and it is not the host city of the Olympic Games. It is estimated that the management will not be too strict. I am from Tangshan, and it is too close to Beijing. If we advertise indiscriminately here, it will definitely not work. You can print less hair first, just don't overdo it, and you can't use words like Olympic licensed products, Olympic designated supplies and Olympic sponsors indiscriminately. As the saying goes, if the people don't lift it, the officials don't correct it. According to the regulations, the pre-sale license number must also be written in the real estate advertisement. Our company has never written the pre-sale number in the real estate advertisement in the evening paper, TV newspaper and yanzhao metropolis daily (if there is, the newspaper didn't say anything, and the industrial and commercial department didn't look for us, so we are used to it).

I hope it helps you.