There are many kinds of fried rice, such as Yangzhou fried rice, soy sauce fried rice, curry fried rice, pineapple fried rice, Korean kimchi fried rice, diced pork fried rice, shrimp ball chicken fried rice, vegetable garden fried rice, fungus egg fried rice, egg sausage fried rice and rice special agent fried rice.

First, brand competition, which is a long-term theme. Among them, to build a Chinese fast food brand, we should carry forward the tradition of Chinese culture more and find a breakthrough in this respect; Brand building should also pay attention to the high stability and high quality of products, so as to gradually accumulate brand awareness and influence.

Second, the competition around standardization. Industry consolidation is more advanced abroad, and China will also face the integration of upstream and downstream industrial chains. The main contents of standardization can be divided into two parts: one is the standardization of post operation, including equipment and production methods; Another is the standardization of personnel training.

Third, the competition around the profit model. The profit model is the shortcoming of Chinese fast food. Different brands and standardization lead to different cost components and ultimately different profit models. For example, western-style fast food is a full-time sales model, and Chinese fast food has not broken through this bottleneck. The sales of Chinese fast food are mainly concentrated in Chinese food and dinner, which leads to a great difference in store income between Chinese fast food and western fast food. The store income of Chinese fast food is often only half or even less than that of western fast food.