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How to choose the food and beverage takeaway packaging?

With the improvement of living standards, people pay more and more attention to appearance, and catering is no exception. People no longer need to be full as before, but also want to look good, and the significance of outer packaging for catering is becoming more and more important. Packaging not only plays a role in protecting dishes, but also allows people to know the products for the first time.

how much does take-away packaging affect catering?

from a certain point of view, the take-away package is a reduced version of the restaurant, and customers can learn about the restaurant through the take-away package when they get it. Including the store atmosphere, decoration, grade, etc.

Whether the dish is well loaded may directly affect whether the user recognizes the value of the dishes. Behind the upgrade of take-away packaging is the improvement of consumer demand, often a few cents difference, and the grade of packaging and people's impression of the store will be very different. Even if it is a few dollars expensive, consumers are willing to pay for a better experience.

Take-away packaging has gradually evolved from simply bringing convenience to customers to a storefront marketing method. More and more brands, by working hard on packaging, try to gain attention and enhance the popularity of their stores.

what should I do with the take-away packaging?

the innovation of anything is based on its essence, and the essence of things that are blindly required to innovate and divorced from it will not be accepted by the market, and no matter how beautifully packaged, it will not help. Therefore, at any time, we should talk about the basic function of takeaway packaging in the first place.

First, choose disposable lunch boxes that meet the food safety requirements. As we all know, the safety guards of take-away packaging are very important, and the disposable lunch boxes used in restaurants should have relevant safety inspection reports; Secondly, it is necessary to do a good job of sealing the take-away packaging. If the sealing is not good, it will affect the user's dining mood and even attract several bad reviews to the store. Moreover, it takes time to keep the food warm. If the take-away packaging does not have a certain heat preservation effect, the customer's experience will not be much better.

what should I do with the take-away packaging? It is also very important to know how to convey the brand information to users at the first time, so that users can know what we are selling and even our brand concept through take-away packaging. In take-away packaging, we should not neglect the expression of the product itself because we are too innovative. Obviously, we are selling rice, but people think it is soup powder. Such packaging is a failure.

As a part of a product, take-away packaging can't be separated from the product itself in terms of color selection, packaging form and screen content. Catering entrepreneurs should understand that take-away packaging is also an important way to spread the brand, and experienced restaurants can even make their own take-away food into one? Advertising space? This not only promoted publicity, but also increased sales.

Summary:

Finally, I need to remind you that for take-away products, packaging always plays a marketing role, and the quality of dishes is the foundation for a take-away restaurant to win the trust of users.