Current location - Recipe Complete Network - Catering training - Gu's company background
Gu's company background
Fuyang gulixiang food co., ltd was established in June199665438+1October 2 1, mainly engaged in catering management, catering technical consultation, service, chain store opening, personnel training of gulixiang franchise stores, and brand operation management of gulixiang; The predecessor of the company is a self-operated Gulixiang deli founded by Mr. Dai, a Wenzhou businessman. Gulixiang product originated from the famous bittersweet in Jiangnan, and was made with a unique formula. It was made of superior materials, mellow in taste, and had the characteristics of tender, ripe and not greasy meat. There are more than 100 varieties of Gulixiang products in ten series. Because of "excellent quality, rich taste, rich food and genuine goods", it is famous all over the country, deeply loved by consumers and enjoys a high reputation in the same industry. Gulixiang brand is deeply loved by consumers and praised by peers. Operators and entrepreneurs all over the country have asked to join Gulixiang. Since 2000, franchisees from all over the country have opened nearly 1,000 stores in Gulixiang Deli City. In recent years, Gulixiang Food Company and its franchisees have widely publicized Gulixiang brand in various places on the basis of ensuring excellent product quality, and achieved high social visibility and reputation. "Quality-oriented, pursuing Excellence, serving the people and benefiting the society" is the business philosophy of Gu Li Xiang Ren. In order to standardize brand management, protect intangible assets of enterprises and strengthen intellectual property management, the company has formulated corresponding protection measures according to national laws and regulations, established and maintained the reputation of enterprises, ensured product quality, safeguarded consumers' interests and expanded market competitiveness, which has been supported by all walks of life and major media. We are determined to make the bone-flavored food industry bigger and stronger; In the future development process, the company will adhere to the tenet of honesty, innovative development and pragmatic survival, and better serve franchisees. With the joint efforts of a group of young and dedicated managers, senior food development experts, professional market operators and planners, relying on our strength, we will build the first brand of cooked food chain in China, and build a restaurant empire of Gulixiang.