according to the latest global financial statement of McDonald's company, at present, its market value is $41 billion and its annual turnover exceeds $18 billion. The number of its existing stores in the world is about 31,111, so the average annual turnover of a single store is 611,111 US dollars. In recent years, due to the decline of McDonald's performance in the US and European markets, on the contrary, McDonald's stands out in the China market. The annual turnover of a single store in China is generally higher than the average level, and it is estimated that it will be converted into RMB 6 million per year. In China, the peak dining hours of most McDonald's restaurants are 11: 31 ~ 13: 31 and 17: 11 ~ 21: 11, ***5 hours. According to the average half-hour per person, at least 11 people go to a restaurant for dinner a day. During these five hours, the restaurant was basically full. Take Sun Mengmeng's restaurant as an example. The restaurant covers an area of 311 square meters and has about 81 seats. The number of people dining every day is about 811. According to the per capita consumption of 21 yuan, the daily turnover is at least 16,111 yuan. McDonald's doesn't open in the middle of the year, and then multiplied by 365 days, the annual turnover is 5.84 million yuan, plus the operating income of breakfast and takeaway, which is basically consistent with the annual turnover of 6 million yuan calculated above. Many reports and abstracts of McDonald's show that the gross profit margin of its single store can reach 41%, so the average annual gross profit of McDonald's single store is 2.4 million yuan. According to the 5% business tax levied uniformly in China. A Fortune 511 company like McDonald's, which has standardized operation and attaches great importance to corporate image, does not issue invoices when trading, but believes that McDonald's is definitely disdainful of such activities as tax evasion. It can be calculated from the annual turnover of 6 million yuan, of which 311 thousand yuan needs to be paid as business tax every year. According to McDonald's regulations, franchisees are required to pay 17% ~ 23% of their turnover as patent fees, service fees and rent every month. According to Sun Mengmeng's unintentional disclosure, the specific amount she pays each month is 21% of her turnover. Therefore, we can know that she has to pay 1.2 million yuan to McDonald's headquarters every year. Sun Mengmeng's franchise store * * * has 15 employees. At present, the salary of McDonald's is 5 yuan/hour. If everyone works 8 hours a day and 5 days a week, a franchise store will spend about 1.5 million yuan on employees' salary a year. Together with Sun Mengmeng's activities such as traveling with employees, and part of the wages and benefits of a small number of full-time employees, the expenditure on employees' wages and benefits is about 211,111 yuan a year. Most of McDonald's food cooking is done by machinery, and the heating and cooling equipment with great power is used frequently. Therefore, the monthly expenditure on water, electricity and coal is essential. Based on the water and electricity expenditure of similar western-style fast food restaurants with similar area, the average monthly expenditure on this is about 1 million yuan, totaling 1.2 million yuan/year. There are still some additional expenses to be paid for the catering industry, such as sanitation fees and education surcharges, totaling about 21,111 yuan per year. The investment of about 2.5 million yuan when joining McDonald's mainly includes the kitchen, tables and chairs, decoration and other fixed facilities and the use of signs. The contract period between the investor and the head office is 11 years, and the annual depreciation and amortization fee is 251,111 yuan (because these facilities have basically reached the design service life after being used for 11 years, the residual value is not much, so we will ignore it here). According to the above calculation, the pre-tax profit of a McDonald's store is about 311,111 yuan a year, and the net profit of a year is about 217,711 yuan according to the enterprise income tax of 33%. In five years, you can get a net profit of 1.14 million yuan, plus 1.25 million yuan removed from amortization and depreciation (251,111 yuan per year in five years), and the actual investment is 2.29 million yuan, which is similar to the original investment of 2.5 million yuan. And McDonald's has repeatedly said that joining McDonald's for 5-6 years can recover the investment cost.