Logo and slogan solicitation contest for "Lotus House Boutique B&B"

I. Activity background

In order to further enhance the image of Lotus House Boutique B&B, improve its cultural connotation, build its brand and enhance its popularity and reputation, we are now openly soliciting the Logo (logo) for the whole country.

II. Organizer and organizer

Organizer: Lotus House

III. Theme of the event

Logo of Lotus House Boutique B&B, and solicitation of slogan

IV. The target of the event

is open to the public, and there is no restriction on teams, organizations or individuals, and the slogan and Logo (.

V. Activity time

Activity time: June 22, 2117–September 9, 2117 (submission deadline is 24: 11 on September 9)

VI. Activity form

The slogan that best reflects the characteristics of "Lotus House" is selected through public solicitation, online voting, evaluation by the organizers and final examination.

1. Selection process

(1) Public solicitation: From June 22 to September 9, 2117, the works were sent to the designated mailbox of Lotus House, and after preliminary screening, they were sorted and numbered at the same time, and public online voting was conducted;

(2) Online public voting: from September 22, 2117 to October 25, 2117, posters and Logo works were displayed, and public online voting was accepted;

(3) final evaluation: from October 26th to October 28th, 2117, after the online voting of the short-listed works, the expert group and the organizer will review and finally determine the winning works according to many factors such as awareness, dissemination and value;

(4) announcement of the results: on October 29th, 2117, the selection results were announced in the media and on the Internet, and the bonus distribution ceremony was held;

2. Requirements for soliciting works

(1) Background introduction of Lotus House Boutique B&B:

With the design concept of "simple and new Huizhou style, the style of the Central Plains and the Republic of China", Lotus House boldly deconstructs and integrates the architectural and garden elements in ancient and modern times, at home and abroad, and in the south of the Central Plains.

Lotus House is neither like the traditional carved beams and painted buildings in China nor like the ancient castles in the west. It's not like a contemporary cement cube, nor is it like a popular grotesque. It is an eclectic, innovative, finely crafted and unique Central Plains landscape.

introduction to lotus house:? The waterside pavilion, small bridges and flowing water, vines holding clothes, flowers and trees, scholarly Zen, elegant tea rhyme, feel the intoxicating elegant details everywhere. Lotus House Boutique B&B Hotel * * has 19 boutique B&B rooms with different styles and four meeting rooms and salons.

A boutique hotel-Lotus House gives people a lingering longing. Here, feel the refreshing breath from the 11,111-mu Longhu Lake and the fragrance of lotus flowers all over the lake; Here, I get close contact with the beautiful scenery recorded in the book of songs, Chen Feng: "There are two evils, one is pu and the other is he". Here, feel the lush reeds and bushes, and breathe the aura of Huaiyang, the old capital of Xihuang and the water city. Trekking in search of beautiful scenery, the lotus house gives people more than gentle tenderness, rich scholarly Zen, profound historical and cultural heritage, and the vicissitudes of the world for thousands of years, which makes every grass and tree full of spirituality, and every brick and tile is full of stories.

(2) Features of the B&B: Show the unique architectural and cultural charm of Lotus House, the beautiful and exquisite natural ecology, and show the city image and spiritual outlook of Huaiyang County.

(3) Relevant requirements: clear theme, novel conception, high recognition, profound implication, artistic appeal and visual impact. It is required that the text be concise, standardized, catchy, easy to understand and remember, easy to popularize and spread, and suitable for use in many occasions and carriers and promotion in many fields.

(1)Logo

1) Design a brand-new LOGO for "Lotus House Boutique B&B". Please attach a design description within 211 words to each work, detailing the concept, logo interpretation and standard color description. The participating authors should keep bitmap source files or vector files with 311dpi resolution that can be used for printing production. The form of the work shall be unified as an electronic manuscript, with the format of jpg, jpeg and png files, with a size of over 311dpi (to ensure the confidentiality and fairness of the review, no information of the author shall appear on the work plan), and the size of the work shall not exceed 2M. Participants are limited to upload 1 works at a time, and can only upload 1 works (the picture size ratio is suggested to be 4:3, for example, 911*675px), and one participant can publish 5 works at most (please attach personal introduction and ID number after the works)

2) There is no limit to the creative theme and the expression methods of the works.

(2) slogan

The slogan has the characteristics of the times, local characteristics and artistic level, which can be widely accepted and recognized by the society. It is about 12 words and is easy to spread and remember.

3. Selection criteria

(1)Logo

l? Theme: The theme is distinct, the concept is novel, and the implication is profound, which fully reflects the concept characteristics of "Lotus House Boutique B&B".

l ? Design: The works are concise and atmospheric, with bright colors, artistic appeal and visual impact, and easy to identify and remember.

l ? Dissemination: high recognition, strong extensibility and applicability of the image, and universal value of international communication.

(2) The slogan

is concise, standardized, catchy, easy to understand and remember, easy to popularize and spread, and suitable for use in many occasions and carriers and promotion in many fields.

3. Award setting

(1) Image Logo is an award

l? One of the best design awards: the logo work of "Lotus House" was awarded RMB 11,111

| Three of the best finalists: the logo work of "Lotus House" was awarded RMB 3,111

l? Award for Excellence (11): each award is RMB 511

(2) slogan

l? One best slogan: the works rated as "Lotus Shes" will be rewarded with RMB 11,111

| Three best finalists: the works rated as "Lotus Shes" will be rewarded with RMB 3,111

l? Excellence Award (11): each award is RMB 511

VII. Submission way

Submission email liansheminsu@163.com

Media support: Sohu, Netease, Phoenix, Today Headline, Daily Express, Dahe Forum, WeChat public platform, etc.