What benefits can Weibo marketing bring to the catering industry?

first, increase the communication power among ordinary people.

Diners eat delicious food in your restaurant and spontaneously share it on Weibo, so that diners' friends can see such a message, which virtually increases the traffic for your store. Don't underestimate the sharing in these small circles. After all, most foodies are gathered together.

second, the endorsement effect of authority is strong.

there will be the most influential people in every field, which is what we often call "big v". Fans of Big V must be interested in this field. The same is true of the food festival. Spending a lot of money on advertising on TV is probably not as good as letting the big V people send Weibo to promote it. Weibo's own message, comment, forwarding and praise function has amplified its own spread. Therefore, once an authority can endorse you, your traffic will increase greatly.

third, increase advertising channels.

The birth of new media such as Weibo and WeChat WeChat official account has greatly impacted the paper media economy. We have just mentioned this one. In the past, the first thing we thought of when advertising was to put it on TV, newspapers, radio or outdoors. In this era, low-cost and effective advertising channels are new media. Not only advertisers are willing to find these food bloggers and marketing numbers, but ordinary people are also willing to pay attention. After all, they can often grab coupons while learning food information.

what benefits can Weibo marketing bring to the catering industry?

first, increase communication among ordinary people. Second, the endorsement effect of authority is strong. Third, increase advertising channels.