after reading what is strategy

@ Luo Zhenyu @, I get the first feeling: the overall feeling for Mr. Wang Zhigang is: to do great things, make big money and have a big picture. Because I have listened to many classes of Mr. Hua Shan, my first feeling is that I don't know where I will have some contact with Mr. Hua Shan. When Mr. Wang Zhigang said that he was Mr. Hua Shan's teacher, I was shocked. Therefore, the calculation ability of human brain nervous system is still very strong, and sometimes intuition is stronger than real thinking ability.

the second feeling is, why did you ask Mr. Wang these seven questions? What are the dimensions of these seven questions?

1. the essence of strategy? What is the strategy?

2. How did the strategy come from? We were all born from mom and dad, so where did the strategy come from?

3. Why should everyone know something about strategy? What does strategy have to do with us ordinary people?

4. How does strategy change the fate of enterprises? What is the relationship between strategy and enterprise?

5. How does the strategy promote regional take-off? What does strategy have to do with a boundary?

6. How to interpret the times from a strategic perspective? What is the relationship between strategy and times?

7. What is the relationship between strategy and humanity?

after sorting out these seven questions, what is the strategy? How did its parents give birth to it? What does it have to do with individuals, enterprises, regions, times and human nature? These seven dimensions can inspire us, that is, we can also use these dimensions when thinking about problems.

The other one, I think we can refresh Mr. Wang Zhigang's mood. When his Country Garden project was successful and famous all over the world, his mind was quite clear. When he met his boss telling lies and boasting about himself, he shrugged it off. He gave me the feeling that he was just hard and clear. And his theory of "135" is so clear about his position. He has been looking for "non-repetition" all his life, which is an attitude. I just want to live a different life, and I refuse? Repeat. We also ask ourselves, do we have the courage to refuse to repeat?

Here are the answers to the seven questions in the article:

1. How to summarize the essence of the strategy?

The phrase "finally choosing to choose" is "a major choice at a critical moment", or "how to do the right thing and do the right thing when you have to make a major choice at a critical moment", which can be called definition.

Today, China is driving on a river without navigation marks. At this time, we hit a moving target. Playing a moving target is completely different from playing a fixed target. Playing a moving target requires a lot of strategy. Why? Because there is another explanation of strategy, that is, "seeking certainty in uncertainty", which is the core essence and essence of strategy. "

Miss Wang's first project: Country Garden. Lay the foundation for Country Garden Project:

First, grasp the general trend.

second: create a market and give customers a reason to spend.

third: round up to help.

Mr. Wang seized the pain point that many entrepreneurs can't take care of children, and established Beijing Jingshan School, Guangdong Branch-Country Garden School. I think this school in Beijing must be a famous school. Use Beijing's excellent educational resources to give yourself potential energy and convince parents. Then the cash flow problem was solved by collecting the education reserve, and later the money was used to promote the lifestyle of Country Garden. Many bosses learn how to collect the education reserve, but because they don't know how to use the money, they use it for usury and stock trading, and many people are jailed.

In the design of advertising language, Mr. Wang said, "Give you a five-star home", which is the vision of many people. The configuration of this house is higher than that of yourself. Teacher Yang said that "it is better to build a house by yourself", which means it is more cost-effective than your real house.

From this sentence, we can see the difference between the two people at that time. We must tell others' expectations and visions and work hard for what our customers can't do on their own. This is better than a customer can make it himself, but the starting point is higher than the price he sells.

2. How did the strategy come from?

five levels of knowledge: information, experience, wisdom, thought and theory. Just as Chairman Mao said in "Transforming Our Learning", we should get the essence from the rough, discard the false and retain the true, and from this to that, from the outside to the inside, theory will be practiced again, theory will be practiced again, theory will be practiced again, and theory will be practiced again forever.

Teacher Wang's 135 theory:

1, contact with 111 brand-new and challenging projects a year;

3. I play 311 golf games a year, so that I have visited almost all the golf courses in China and all over the world.

5. Eat 511 different meals a year.

Yes, the father and mother of Strategy are here.

3. Why should everyone know something about strategy?

To ask myself a question, am I a talent for my own use or a talent for being used? How to make people accept you, like you and can't live without you? Answering this question will make your self-strategy clearer. Should I start a business or work? Many people's default way is to work, and may not have thought about starting a business. But it doesn't matter, you can think about it from today.

I was stunned by the mentoring relationship between Mr. Wang and Mr. Hua Shan. In fact, I had a feeling when I first started listening: This teacher seems to have something to do with Mr. Hua Shan?

4. how does strategy change the fate of enterprises?

This passage mainly talks about how strategy can change the fate of Maotai. There must be a principle to find the soul, which I define as "uniqueness, exclusiveness and authority".

5. how does strategy promote regional take-off?

Chengdu is facing a problem: searching for the soul-who am I? Where is my core competence? Where is my commanding height? Where is the power source of my sustainable development?

In fact, these questions are also suitable for individuals and enterprises, but we usually like to avoid them because they are too difficult.

6. how to interpret the times from a strategic perspective?

Ten years ago:

The teacher said that "three reconstructions" would change China, first, order reconstruction, second, cultural reconstruction, and third, ecological reconstruction.

Now:

First, high-quality development, including ecology, culture, politics and order.

second, the internal circulation drives the external circulation, instead of relying on two ends, we are not desperately earning hard-earned wages and trading 1 billion shirts for a plane. On the other hand, we have not only export fairs, but also China International Import Expo(CIIE), and we want to enjoy the best products in the world.

Third, consumption-driven has become the main theme and motor of China's economic growth.

7. What is the relationship between strategy and humanity?

It must be remembered that the strategy is carried out by people. The same good strategy, the results of different people are completely different, even a good strategy, operated by the same person, is different in the first half and the second half.

The teacher talked about this for a long time, but I only remembered one. Just be good people. The time has come for good people to make money!