The traditional catering industry is self-employed and self-employed. Some old brands that have been operating for a hundred years may already have a great reputation, but the shops they operate are always at that address and that store. Some customers may have to come all the way to taste the food. For such successful shops, a new business model has emerged in the development of the market, which is to make catering brands develop nationwide by joining chains. There are many brands of clay pot rice in the catering industry. How to choose a good brand of clay pot rice should pay attention to the following points:

1. Brand influence: it is much easier to operate a brand of clay pot rice that has formed brand influence than to start a business independently. How to judge the influence of a brand of clay pot rice is, on the one hand, the operating time of the product, and the longer a brand operates, the stronger the brand vitality. On the other hand, it is the franchisee status of the catering franchise brand. Generally speaking, the more franchisees, the greater the brand influence formed by the catering brand.

2. The advantage analysis of the clay pot rice project generally includes the following aspects: on the one hand, the production technology, including clay pot rice made by traditional production technology and clay pot rice made by advanced intelligent open fire clay pot machine; On the other hand, it is the dishes of clay pot rice. The business philosophy of each brand of clay pot rice is different, and the types of dishes or tastes of each family will be different. When choosing, we should pay attention to whether the taste of the products meets the local market; Or whether the making process of clay pot rice is convenient and simple.

3. Whether the supporting policies of the joining company are in place and whether the joining fee is reasonable depends on the on-the-spot investigation and comparison of the franchisees. Zihao Tianxia, Kung Fu Clay Pot is a franchise brand of clay pot rice originated in Hefei, Anhui Province, with more than 511 franchisees all over the country and far-reaching brand influence. The joining company provides comprehensive policy support for every franchisee under the catering brand. The opinions are for reference only.