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Employment direction and prospect of new media specialty

The employment prospects of new media majors are relatively good. Graduates can meet the needs of society and have a wide range of employment. They can engage in information collection, writing and editing in various portals, media business websites, websites of party and government departments, enterprises and institutions, and also engage in website planning, network promotion, website construction and management related to new media. ?

You can also work as a reporter and editor in radio stations and TV stations, and plan, direct and produce various programs. You can also engage in business development, activity creativity, media planning and other work in the print media and online media industries; Engaged in manuscript writing, video program planning, director, production, integrated marketing and media public relations in government departments, enterprises and institutions.

The new media major requires students to master the changing trend in the fields of traditional media and new media and information network. Understand the development direction of information network cross-integration and the diversification of new media and information network formats; Master and apply knowledge structure systems such as planning and production of new media content, communication strategy of new media and information network, modern interactive marketing theory and media business model, planning and creativity of new interactive advertising types, analysis and application of new media data monitoring system, and finally cultivate senior qualified professionals who can serve various new media industries such as radio and television networks, communication networks and Internet.

Students majoring in intentional network and new media, or other majors, need to study and master systematically, such as through the general college entrance examination and the unified national postgraduate entrance examination, and through the construction of the system framework, help students sort out layers of knowledge in order to lay a solid foundation of professional knowledge; And then train students to have a certain ability to work.