This year's 315th party exposed the deception of the live broadcast of Jade, and decorated the office into a real scene. The anchor claimed that he risked his life and had millions of dollars with him, and went to the border to buy the original jade stone for fans. The bargaining rate was comparable to jumping off a building. The wonderful story in the live broadcast room was not enough to be adapted into a movie, and the anchor's acting skills could even compete for the Oscar.

scripted live broadcast has been widely used in live broadcast rooms. After all, it is more attractive to attract traffic by creating bizarre plots of conflict. The platform is also in charge every day, but it has little effect. The anchor merchants are playing a good drama of the live broadcast of evolution.

live room script 1.1: quarrel live broadcast

"This is really the lowest price, and I will lose money if I sell it again."

"Keep your mouth shut, I'll give you a number and give me a link. I want to give welfare to my family in the live broadcast room."

Around p>2121, this kind of quarreling live broadcast suddenly appeared in major live broadcast rooms. There were quarrels between anchors and operators, and between anchors and manufacturers. No matter who quarreled, the final result was to cut the price to the lowest, even if it was a loss, it was necessary to give benefits to fans.

Take Boss Yue, the anchor with goods, as an example. In his live broadcast room, it is almost a roaring bargaining drama. Once, a diamond necklace with an original price of 1611 yuan only needed 598 yuan in the live broadcast room. The emotional out-of-control female anchor shouted "No more posting! How many have you posted? We lost 21 million! " However, Boss Yue didn't care. He said that today's live broadcast sales target is 111 million yuan, and now it is still one million yuan short. In order to hit one million yuan, Boss Yue waved his hand and the price continued to be cut to 98 yuan.

This exciting bargaining drama ended. During that time, there was a live broadcast with sales of 1.16 billion, and it ranked first in the live broadcast list. With such routines and patterns, fans quickly accumulated to 21 million. This kind of quarrel live broadcast soon attracted many anchors to follow suit, but the poor acting skills and the story of "dog blood" made the quarrel live broadcast a laughing stock. On the short video platform, many bloggers began to interpret the quarrel live broadcast in the form of paragraphs. Aauto Quicker and Tik Tok also began to ban this kind of live broadcast explicitly. Perhaps it was because they saw that the quarrel live broadcast mode didn't work, and the quarrel live broadcast was subdivided into a new mode. This time, they stopped bargaining in the quarrel mode and directly said that they had paid the wrong price and began to sell badly.

Take Zhang Jizhong, a famous director, as an example. In a live broadcast on October 22nd this year, Zhang Jizhong sold the wine with a price of 268 yuan for only 19.9 yuan because of the related operational errors of the merchants. What is even more outrageous is that the wine sold was also given a set of complimentary wine sets, and such a list even sold about one million yuan, and Zhang Jizhong lost tens of millions. Subsequently, Zhang Jizhong and the merchants began to tear each other up during the live broadcast, and both sides pushed the responsibility for the mistake to the other side.

whether it's a live broadcast of quarreling bargaining or a live broadcast of wrong price, the same routine will be tasteless if used too much, and fans will not pay the bill again. So the era of live script entered 2.1, and emotional drama began to be staged in the live broadcast room.