In order to make the new store well drained and marketed, the following strategies can be adopted:

Warm-up period: a month before the opening, warm-up publicity will be carried out, new store information will be pushed to the surrounding residents through social media, e-mail, SMS and other means, and promotional activities such as coupons or discounts will be provided.

community interaction: take the initiative to contact with residents in surrounding communities, participate in local activities and hold small gatherings, and enhance customers' trust and goodwill towards the brand through interaction.

Local SEO: improve the exposure of the store through local search engine optimization (local SEO), such as setting up a Google merchant account and updating the store information, location and contact information.

cooperative promotion: cooperate with neighboring businesses to promote, publicize each other and provide joint promotion or coupons. For example, cooperate with surrounding bars, KTV, etc. to launch packages and preferential activities.

small advertising: through small advertising, such as social media advertising, local newspapers and other channels to enhance brand awareness and exposure.

based on word-of-mouth: pay attention to service quality, improve consumer satisfaction, actively collect consumer opinions and feedback, and strengthen word-of-mouth marketing at the initial stage of opening. By providing excellent service and reputation, attract more new customers to experience.